Global Brands Limited
Wholesale Account Manager - London
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Wholesale Account Manager – London
Location: London – must be based within Greater London / M25
Department: Sales
Job Type: Full-time, Permanent
Fancy being part of the team growing some of the UK’s best-loved drinks brands?
At Global Brands, we create, build and grow drinks brands that people know and love – from VK and HOOCH to Franklin & Sons, across RTDs, spirits, soft drinks and beer.
We’re looking for a Wholesale Account Manager to take ownership of our wholesale customers across London and the wider South, building strong commercial relationships and finding new ways to grow the business.
This isn’t about simply managing a list of accounts. You’ll own your customer relationships, understand what makes their businesses tick and look for opportunities to grow distribution, visibility and sales.
And because this is a London-based role, you’ll need to live within Greater London / the M25 and be comfortable spending your time out with customers.
What you’ll be doing
- Own and grow key wholesale relationships, becoming a trusted commercial partner to your customers.
- Develop and deliver account plans that drive sales, distribution, visibility and profitable growth.
- Identify new opportunities across the wholesale and on-trade landscape and turn them into tangible sales.
- Negotiate commercially with customers across pricing, promotions, ranging, placement and activity.
- Understand your customers’ businesses, their challenges and where our brands can add value.
- Keep a close eye on market trends, competitors and customer insight, using this to spot what’s next.
- Work closely with our Field Sales, Marketing, Supply Chain and wider commercial teams to make things happen.
- Manage your territory against agreed targets, using data and Salesforce to understand performance and keep your pipeline moving.
- Resolve customer issues quickly and professionally, making sure we’re easy to do business with.
- Report on performance and opportunities, bringing recommendations and commercial insight to the On Trade RTM Controller.
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What great looks like
- Your customers see you as a partner, not just a supplier.
- Existing accounts are growing, with more brands, more distribution and more opportunities.
- You’re constantly looking for the next customer, channel or opportunity.
- You know your numbers and understand what’s driving performance – and what needs to change.
- You build strong relationships while still being commercially ambitious.
- You turn market insight into action rather than simply putting it in a presentation.
- You work brilliantly with the wider Global Brands team and get things done.
- Most importantly, your patch is growing and your customers want to work with you.
What you’ll bring
We’re looking for someone who is:
- Experienced in commercial account management within the drinks, wholesale or on-trade sector.
- Confident negotiating and influencing customers at different levels.
- Commercially minded, with a strong understanding of sales, margin, pricing and growth.
- Comfortable using data to understand performance and identify opportunities.
- A strong relationship builder who can quickly earn trust and credibility.
- Proactive, resilient and comfortable working with autonomy.
- Organised, with the ability to manage multiple customers, priorities and opportunities.
- Confident using Excel and PowerPoint, with Salesforce experience a bonus.
- Full of ideas and always asking “what could we do next?”
- Based within Greater London / the M25, with the flexibility to travel regularly across the territory.
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Why join Global Brands?
We’re an ambitious, entrepreneurial drinks business with a portfolio of brands that gives you plenty to get excited about.
- You’ll have the opportunity to own your customers, make a real commercial impact and help shape the growth of some seriously well-known drinks brands.
- We work hard, support each other and celebrate the wins – and there’s always time for a well-earned tipple along the way.
The package
- Competitive salary plus annual performance bonus
- Travel expenses
- Enhanced holiday of 25 days plus 8 bank holidays plus the option to buy or sell up to 5 days
- Company pension
- Employee Assistance Programme with Westfield Health
- Staff discount across our hotels and range of drinks products
- Other benefits including long-service awards, additional holiday days, EV Car Scheme, death in service and access to our money management support service
- Opportunities for career progression within the business
- In-house training opportunities
Global Brands Ltd proudly manages its Talent Acquisition and onboarding processes in house. Please no Recruitment Agency enquiries.
Global Brands Ltd. celebrates diversity and is an equal opportunity employer, welcoming applications from all backgrounds.
Please advise us if you require any adjustments during the interview process.
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