LADbible Group
Youtube Channel Manager
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LADbible Group is one of the world’s most engaged digital entertainment businesses, reaching over a billion people globally and amassing more than 13.9 billion social views each month. With a powerhouse portfolio across general lifestyle, entertainment, sport, gaming, and tech, our brands - including LADbible, UNILAD, GAMINGbible, and UNILAD Tech, are some of the most recognised and culturally relevant on the internet.
YouTube is one of our biggest growth engines, home to some of the most distinctive channels, including LADbible Entertainment, LADbible Stories, and SPORTbible. From working with the world’s biggest creators and A-list talent on hit formats like Snack Wars, to powerful storytelling through series such as Minutes With and Honesty Box, we’ve become one of the most exciting and influential players in the industry.
About The Role
Our YouTube team is growing, and we are on the lookout for YouTube experts across all seniorities. As a Channel Manager, you’ll be responsible for building, publishing, and optimising video performance across our channels. This role sits at the intersection of content strategy, platform performance, and video monetisation.
What The Opportunity Looks Like
- Channel Ownership – Own the day-to-day management of YouTube channels including scheduling, optimisation, and feed strategy. You'll ensure a consistent, high-performing publishing cadence that aligns with audience behaviour and platform best practice.
- Audience Expertise – Become the internal expert on the channel's audience and competitive category. Monitor what is performing in the space, surface trends, and share findings with the team.
- Data and Reporting – Analyse and monitor YouTube channel performance. Identify what is working and what needs changing. You'll regularly report insights and recommendations back to the wider team.
- Commercial Awareness – Bring a commercial mindset towards YouTube - including but not limited to AdSense, sponsorship, and integrated work.
- Cross-functional work – Work closely with editorial, production, and social teams to shape and activate a clear YouTube strategy. This includes identifying formats, trends, hooks, and storytelling approaches that drive repeat viewership, retention, and monetisable scale.
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Skills and experience we'd like you to have
- Prior experience managing and scaling high-performing YouTube channels, with a strong focus on the YouTube platform.
- A deep understanding and a genuine passion for YouTube, including what drives performance, monetisation, and algorithms.
- Experience using data to inform content decisions, with the ability to translate analytics into actionable strategy.
- Commercial mindset, with experience optimising content for platform revenue as well as reach.
- An entrepreneurial, test-and-learn mentality, with a desire to build, iterate, and improve systems and processes.
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At LADbible Group, we've rolled out blended working which means the majority of departments across the business (including London, Manchester, and International offices) work in the office 4 days per week.
LADbible Group is an equal opportunities employer. We are determined to create a diverse group at all levels of our company and we welcome all members of the community to apply for openings with us. As the leading social youth publisher, we have a powerful global platform to better represent our audience and enable those that do not have equal opportunities to have their voices heard. As a business, we are committed to building a diverse and inclusive workforce, in an environment where everyone feels comfortable to be themselves.
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