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Midweight Influence Creative Strategist, London
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Midweight Influence Creative Strategist, London

WPP

London

Early applicant

On-site

Employee

Full-Time

Mid Level

We are looking for a brilliant creative strategist who can generate award-winning campaign ideas and influencer marketing strategy that is rooted in culture and earns the right to be seen and talked about.

We need someone who is influence first, engrained in social culture and always on top of the latest channel formats and trends. You should be comfortable with both paid and earned ideas, and excited by the idea of working across a plethora of portfolios. As part of the Influence offering at...

Skills

Creative strategy

Influencer marketing

Campaign ideas

Social culture

Channel formats

Trends

Paid media

Earned media

Customer experience

Behavioural science

Advertising

Branding

Brand positioning

Product launches

Communications frameworks

Agility

Efficiency

Collaboration

Client needs

Curiosity

Conceptual thinking

Strategic thinking

Discipline leadership

External insight

Brief writing

Creative territories

Social strategies

Platform changes

Cultural tension points

Ideation

Earned-first creative

Influence-first creative

Tone of voice

Storytelling

Pitching

Presentation skills