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Senior Creative Team, Manchester

WPP
Manchester

Hybrid

Employee

Full-Time

Senior Level

As a Senior Creative Team, you are the engine behind our most impactful health communication campaigns. You will help define the creative vision, translating complex scientific insights into both visually arresting campaigns and compelling, compliant narratives that resonate deeply with diverse audiences. Your collective skills, strategic thinking, and passion for human health are critical in developing revolutionary work that makes a real difference.

Requirements

  • Experienced art director / copywriting duo within an agency setting, with a strong, demonstrable focus on health, pharma, or wellness brands.
  • A portfolio showcasing a broad range of innovative, strategically sound, and visually arresting/compelling creative ideas across various channels (print, outdoor, film, digital, integrated campaigns, UI/UX, websites, blogs, and social media).
  • Proven ability to generate original ideas and concepts, collaborating effectively, and adapting to diverse client needs and target audiences (HCPs, patients, consumers).
  • Exceptional eye for detail, typography, layout, and overall aesthetic.
  • Exceptional writing and editing skills with meticulous attention to detail, accuracy, and brand voice.
  • Deep understanding of the healthcare landscape, regulatory frameworks, and ethical guidelines governing health communications.
  • Proven ability to translate complex scientific or medical information into clear, compelling, and compliant creative copy.
  • A genuine and demonstrable passion for human health/healthcare, reflected in your collective portfolio and approach to problem-solving.
  • Strong presentation skills, capable of confidently articulating your creative vision and strategic rationale to clients, effectively selling in impactful and original ideas.
  • Proven experience mentoring and providing constructive feedback to junior creative team members.
  • Solid understanding of production processes across various media, from digital to print and film, as well as core advertising, communications, and marketing principles within the healthcare space.
  • Complement one another seamlessly, demonstrating a powerful partnership that elevates your combined output and inspires those around you.
  • Adept at managing multiple complex projects simultaneously, consistently meeting deadlines, and thriving under pressure as a unified force.
  • Passionate about elevating the creative output and standards of your team, and you inspire excellence in others.
  • Constantly strive for innovation, pushing the boundaries of what's possible in healthcare advertising with a high bar for your own work and that of your creative partnership.

Responsibilities

  • Lead conceptual development and strategic direction of groundbreaking creative campaigns, translating complex health information and strategic insights into impactful, visually stunning ideas and clear, engaging narratives.
  • Develop compelling visual and written communication ideas across all channels, ensuring aesthetic excellence, brand consistency, medical accuracy, and regulatory compliance from concept to execution.
  • Oversee the creation and production of high-quality, impactful creative solutions for our clients from concept to final delivery, delegating to and overseeing junior team members and external vendors where necessary.
  • Act as primary mentors and guides for junior creative team members, fostering their growth, elevating their craft, and inspiring them to push creative boundaries.
  • Proactively partner with multidisciplinary teams (account, strategy, medical affairs, regulatory) to ensure purposeful, effective, and compliant creative output.
  • Play a significant role in new business pitches, jointly developing visually persuasive concepts, strategic rationale, and presentations that secure new clients.
  • Stay abreast of emerging design trends, visual technologies, storytelling techniques, and best practices in health advertising to continually innovate and elevate our creative offering.

Benefits

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

About VML

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies.

VML is a leading global healthcare agency that partners with clients to build connected experiences across the healthcare ecosystem. A deep understanding of individual needs and behaviour, and how they are connected, allows us to create seamless experiences. And when these experiences are personalised, unique and relevant at every touchpoint, their power is all the more profound. We power connections beyond science into human behaviour. We believe that science can change the world and that changing the world starts with a single person behaving differently. Overcoming beliefs and barriers to make life better for patients and healthcare communities is second nature to us.

Application Process

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

About WPP

WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X.

Contact

VML (VML) is an equal opportunity employer and considers applicants for all positions without regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

Skills

Art direction

Copywriting

Health advertising

Pharma marketing

Wellness marketing

Creative concept development

Visual communication

Written communication

Brand consistency

Medical accuracy

Regulatory compliance

Project management

Team leadership

New business development

Design trends

Digital marketing

Print advertising

Film production

Integrated campaigns

UI/UX design

Website design

Blog writing

Social media marketing

Typography

Layout design

Editing

Healthcare marketing

Presentation skills

Mentoring

Production processes