Account Director - Experiential Marketing Agency

Your Opportunity

Join a team made up of thinkers, creators, and makers; excited to run head-on into the challenges facing the world's most respected brands. We’re looking for an experienced Account Director to come join us and ensure we are maximising opportunities across our existing global client portfolio, focusing on new accounts.

As Account Director, you will collaborate with global account leadership and cross-functional teams to develop the plans and identify opportunities. In this role, you will lead the planning and development of our relationships with the local key stakeholders. In addition, oversee the execution of individual projects, taking responsibility for ensuring that agency output adheres to client objectives, meets client deadlines and achieves agency quality standards.

Primary Focus

• Responsible for growth of accounts, client success, and account profitability
• Generate solutions to our clients’ most pressing business and brand objectives through effective management of GPJ’s resources and solutions
• Responsible for the nurturing, retention, and growth of specifically allocated client accounts. Taking the lead in focusing the strategic direction of the accounts and being viewed as a trusted partner.
• Provide the client with a consultancy service, offering expert knowledge of how the client’s objectives can be realised through the event and brand experience medium. This might require challenging the client’s brief, proactive solutions, competitor analysis, and global industry knowledge.
• Harnessing of project teams to pitch and deliver experiences for the client to the highest standard.

Key Accountabilities

• Develop account plans to document opportunities within client relationships and define strategies and tactics for realising them. Use intellectual curiosity and tenacity to find new solutions to real business issues.
• Accountable in the achievement of your client profitability goals.
• Collaborating with global colleagues develop strategic plans and objectives and be a subject matter expert on the client’s brand, business, and industry.
• Demonstrate account accountability by delivering measurable results and solutions.
• Accountable for delivering against set and agreed KPIs.
• Maintain and grow client and agency relationship; build trust and engagement with senior level clients and vendors.
• Define a vision for the account, including linkage with the wider project team to ensure resources align with this vision.
• Lead and inspire a high performing pitch / project team (e.g., high trust, committed, effective conflict management, focus on accountability and results).
• Mentor and motivate junior account team members to enable them to produce their best work.
• Provide the marketing team with PR ideas, editorial content, assist with awards entries, and act as company lead for any trade associations relevant to your business unit.
• Demonstrate an expert knowledge on the role of events and brand experiences against client’s business objectives and challenges.
• Develop inter-agency relationships with representatives from key agencies that the client may work with - PR, Communications, sport sponsorship - to ensure that the event experiences fits inside an overall campaign.