Creativehood
Account Director
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Experienced Agency Account Director - FMCG (food and drinks background)
Central London
2 days a week onsite
£57-60K
We're working with an independent, challenger creative agency looking for an experienced Account Director to lead one of their top client relationships — a major FMCG soft drinks portfolio spanning multiple household-name brands.
About the Role
This is a hands-on leadership role on a fast-moving, high-profile account. The work has evolved beyond shopper marketing and retail activation into genuinely strategic and conceptual territory — building promotional platforms and shaping creative activation ideas that support brand teams at the highest level.
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You'll be one of a small, senior team running the account, so this isn't a role for someone who wants layers of support beneath them. We need someone proactive, resourceful, and comfortable managing a heavy and fluctuating workload directly.
What You'll Be Doing
- Owning day-to-day and strategic leadership of a major FMCG account
- Developing promotional platforms and creative activation ideas in partnership with brand teams
- Balancing strategic/conceptual thinking with the operational reality of a lean team
- Acting as a trusted senior partner to the client, with genuine category credibility
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What We're Looking For
- Proven Account Director experience, ideally agency-side
- Deep FMCG knowledge — soft drinks category experience strongly preferred
- A proactive, ambitious operator with an organic growth mindset
- Comfortable in a challenger-brand environment: flexible, entrepreneurial, willing to roll up your sleeves
- Strong strategic and conceptual thinking — you'll be asked to bring ideas, not just manage delivery
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