Grow@Mindshare is an arm of Mindshare that nurtures clients that are often newer to media that want an "agile, lean and faster," approach. Grow is fast-moving, dynamic and we work in true partnership with our clients. Some recent exciting work we have been responsible for includes the launch of Liquid I.V.s new Sugar Free electrolyte range and a 360-degree partnership with Runna and Strava in the lead up to and across the London Marathon weekend.

In terms of your day to day, the bulk of your time will be spent on planning exciting, award-winning campaigns as well as working with channel specialists to make those plans a reality. This involves everything from defining the approach to audience, designing the connections plan across all relevant touchpoints as well as working on content creation and measurement.

Skills And Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

About The Role

• Specify how to build and target audiences in addressable and non-addressable media and validate the approach to ensure that the defined audience can be reached at the scale required.
• Help design an approach that outlines how and where we will connect with defined audiences in media.
• Support the team in designing the connections ecosystem & plan, working closely and collaboratively with channel specialists.
• Day to day management of campaigns as a key liaison between clients and channel specialists.
• Designing measurement & testing framework to inform as well as measure and optimise the campaigns.

About You

• You show a breadth of understanding of all media channels and can confidently discuss the role they play within a comms strategy
• Have an interest in both brand and performance campaigns
• You have a strong knowledge of audience planning tools
• Ability to draw clear insights and implications for media (i.e. connecting the outputs of different insight systems successfully)
• Demonstrate a passion for media and understanding of what makes a great media campaign.
• You are confident in presenting with passion and conviction.
• You are excited to work as part of a team; immediate, wider department and specialists as required. Leading by example though presence and contribution. Taking the responsibility for working in a collaborative, inclusive way
• You demonstrate excellent attention to detail and accuracy in output and meeting deadlines.
• Demonstrate a proactive desire to continually improve own knowledge and wider skill set
• You are open minded, flexible and have a challenger mindset.

Life At WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

Please read our Privacy Notice for more information on how we process the information you provide.