WPP Media
Account Manager, Planning

How your CV stacks up
Upload your CV to see how well it fits this job role
?%
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
2896 - Account Manager, Planning
Role Summary and Impact
Mindshare delivers Good Growth for its clients. As “Growth Architects," we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.
We are recruiting for an Account Manager level, exceptional and driven media planner, to join our connections planning team.
With an annual media budget of c. £60 million KFC is one of Mindshare’s highest profile and highest spending accounts. KFC are known for their bold, irreverent marketing which demonstrates a keen understanding of current trends and events. KFC have a huge appetite for pushing the boundaries, making it one of the most interesting and dynamic accounts in our industry.
The account covers all aspects of KFC media: brand and product campaigns, performance, and partnerships. Media is continuous with back-to-back campaigns complimented by always on activity. In terms of your day to day, the bulk of your time will be spent on planning exciting, award-winning campaigns as well as working with channel specialists and other cross agency teams to make those plans a reality. This involves everything from defining the approach to audience, designing the connections plan across all relevant touchpoints as well as working on content creation and measurement.
Crucially, you'll have seamless access to a rich tapestry of agency expertise. You'll also collaborate with our specialist teams in data science, measurement & analytics, brand strategy, and consumer insights. This integrated approach empowers you to craft media plans that are not only creative and impactful but also deeply informed, measurable, and strategically sound.
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
See breakdownIt searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
We also have a very positive client relationship and really enjoy working with the KFC team, who are incredibly collaborative, have high standards, and like to have fun!
About the Role
You will be expected to demonstrate experience and knowledge in:
- Specify how to build and target audiences in addressable and non-addressable media and validate the approach to ensure that the defined audience can be reached at the scale required.
- Help design an approach that outlines how and where we will connect with defined audiences in media.
- Support the team in designing the connections ecosystem & plan, working closely and collaboratively with channel specialists.
- Day to day management of campaigns as a key liaison between clients and channel specialists.
- Designing measurement & testing framework to inform as well as measure and optimise campaigns.
Skills and Experience
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
-
Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
-
Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
-
Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
-
You show a breadth of understanding of all media channels and can confidently discuss the role they play within a comms strategy.
-
Have an interest in both brand and performance campaigns.
-
You have a strong knowledge of audience planning tools.
-
Ability to draw clear insights and implications for media (i.e. connecting the outputs of different insight systems successfully).
-
Demonstrate a passion for media and understanding of what makes a great media campaign.
-
You are confident in presenting with passion and conviction.
-
You are excited to work as part of a team; immediate, wider department and specialists as required. Leading by example though presence and contribution. Taking the responsibility for working in a collaborative, inclusive way.
-
You demonstrate excellent attention to detail and accuracy in output and meeting deadlines.
-
Demonstrate a proactive desire to continually improve own knowledge and wider skill set.
-
You are open minded, flexible and have a challenger mindset.


Get help with your application
Your very own career expert that helps elevate your application to the next level.
Life at WPP Media & Benefits
Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.
We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location.
Please read our Privacy Notice for more information on how we process the information you provide.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.
#LI-Promoted
Please read our Privacy Notice for more information on how we process the information you provide.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location