WPP Media
Account Manager, Programmatic
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Account Manager, Programmatic
Programmatic Account Manager – EssenceMediacom Worldwide (Elsevier)
About EssenceMediacom: A Leading WPP Media Brand
EssenceMediacom is a cutting-edge media agency. Rooted in analytics and insights, powered by data and technology, we champion the transformative potential of media and creativity to drive breakthroughs for world-class brands.
We’re built for the modern marketing landscape:
- Data & technology: Pretend-boundaries for brilliant marketing
- Human-Algorithmic synergy: Responsive, diverse, and ever-evolving schools of thought
- Progressive execution: Robust testing, learning, and scalability
Role Summary and Impact
You’ll join EssenceMediacom Worldwide’s Programmatic team, working across global campaigns (spanning multiple languages) and coordinating strategy worldwide.
Scope
- Support centrally executed campaigns and strategic directives for diverse blue-chip clients, including:
- The Coca-Cola Company
- EY
- Dell
- adidas
- Bayer
- Balanced portfolio:
- Direct campaigns
- Brand-focused initiatives
Responsibilities
Account Management
- Daily campaign management, ensuring high standards and outstanding client service
- Effective task prioritisation, delegation, and team productivity govermance
- Timely client communication
- Monitornig and directing workflows & Delhi operational teams
- Oversee campaign planning, optimisation, and reporting
- Delivery of impactful campaign reporting and insights
- Client KPI alignment and outcome achievement
- Ensure exceptional client service throughout
- Workflow optimisation using best practice protocols
- Support Programmatic Account Director in responding client briefs from planning teams
- Campaign reconciliation, billing, and budget accuracy
- Tracking, analysing, and improving campaign compliance
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Campaign Delivery
- Uphol quality assurance frameworks and pillar guidelines
- Conduct benchmarking and analytical reporting for new client initiatives
- Historical performance analysis for informed insights
- Brand safety, viewability, and fraud protocols:
- Inclusion/Exclusion Lists management
- Ad fraud verification
- Audience quality checks via auditor tools
- Technical support:
- Pixel and trafficking optimisation
- Troubleshooting collaboration with publishers and internal teams
- Assistance in client catch-up briefings
- Coordinate pre-campaign report production aligned with planning stages
- Support PCA/QBRs (client discussions/reviews)
Operating & Technical Requirements
- Demonstrated mastery of programmatic media campaigns & associated technologies
- People management:
- Support team members or direct reports, ensuring they deliver client needs effectively
- Allocate discretionary training where needed
- Strong relationship building and client expectation alignment (with Director Associate support)
- Automation efficiency recommendation
- Understand WPP Media’s value proposition and service delivery mechanisms
- Aim for programmatic expertise by expanding core capabilities
Skills and Experience
WPP Core Values
Embrace our four foundational values to elevate work excellence and team cohesion:
- Be Extraordinary – Lead collectively to ignite transformative creativity
- Create Open Environments – Balance client-team trust and holistic experiences
- Lead Optimistically – Champion growth and mobilise enterprise development
Requirements
- Functional knowledge of programmatic campaign execution and underpinning technology
- Hands-on experience optimising multiple digital channels:
- Google Display Network
- Google AdWords
- LinkedIn (moderate experience)
- Advanced proficiency in:
- Microsoft Excel
- Word
- PowerPoint
- Exceptional project management capabilities
- Streamlined work practices and efficiency mindset
- Analytical/Reporting acumen with:
- Command of analytics tools
- Fluency in English (written and verbal)
- Desirable:
- Multilingual competencies
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People Per MPEG
- Strong team player ethos
- Masterful organisational aptitude
- Versatile background: e-commerce, technology (CPG), consumer retail
Life at WPP Media & Benefits
We support thriving through accountabilities extended to both:
- Your growth as a potential
- Our commitment to responsible media investments
Perks
- Networking & development:
- Access ESG, global WPP Media & WPP ecosystems
- Leadership opportunities in creative marketing
- Collaborative events showcasing innovation & learnings
- ERGs (Employee Resource Groups & affinity networks)
- Competitive benefits:
- Comprehensive medical packages
- Retirement group plans
- Vision and dental coverage
- 30+ days of paid time off
- Discounted partner services
- Mental health awareness initiatives
Culture & Values
- Inclusion & equality: WPP Media is an equal opportunity employer
- Responsible commitment to: respective promotion, career growth potential
- Hybrid working model: Office presence ~4 days/week (flexibility/open to adjustments)
Client Interaction
- UK-based position ⮕ Mandatory legal eligibility check
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