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Who we are
FINE+RARE is a global, technology-driven marketplace redefining the fine wine and spirits industry. Our proprietary platform integrates e-commerce, portfolio management, and logistics to enhance customer engagement, optimise liquidity, and streamline transactions. Operating across the U.S., UK, Europe, and Asia, we combine data-led insights, deep industry relationships, and a multi-channel approach spanning account management, digital platforms, auctions, and events.
As one of the world’s largest fine wine and spirits asset managers, overseeing $750m+ in client assets, we provide collectors and investors with unrivalled access to the world’s rarest bottles and sophisticated portfolio solutions.
Role purpose
The Account Manager is responsible for building, managing, and growing a portfolio of private clients through a highly personalised, commercially driven, and service-led approach aligned with the FINE+RARE brand.
Working within a relationship-led private client model, the role focuses on delivering exceptional client experience, developing long-term client value, and driving revenue growth through structured engagement, access to extraordinary wines through F+R’s marketplace and direct channels.
As a trusted advisor, you will guide clients across collecting, drinking, cellar development, and key decisions on their portfolio, while proactively identifying opportunities to deepen engagement and increase activity across F+R’s Buy-Store-Sell services.
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The role requires strong relationship management, commercial judgement, organisation, and a passion for fine wine and spirits, alongside a disciplined and data-led approach to client development and business growth.
This role can be based in London, Manchester or Edinburgh.
Key Responsibilities
- Build, manage and grow long-term relationships with private clients through consistent communication, tailored advice and exceptional service.
- Drive client acquisition, retention, and development through proactive engagement and relationship management.
- Deliver targeted offers, sourcing opportunities, and commercial initiatives aligned with client interests, buying behaviour and objectives.
- Act as a trusted advisor across collecting, cellar development, drinking, and broader client goals.
- Maintain structured client engagement plans using CRM systems, sales data, and reporting tools.
- Support commercial planning by assessing product opportunities, client demand, and market conditions.
- Ensure accurate and timely communication regarding offers, orders, fulfilment, and account activity.
- Contribute to events, tastings, and client experiences to strengthen engagement and generate revenue.
- Collaborate with operations, logistics, finance, and marketing to deliver a seamless client experience.
- Continuously develop product knowledge, market understanding, and commercial expertise across fine wine and spirits.
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Skills & Experience
- Proven success in a relationship-led sales environment, ideally within fine wine, luxury, hospitality or private client sectors.
- Strong commercial awareness with the ability to grow client value and identify revenue opportunities, and translate client insight into action.
- Excellent communication and relationship-building skills with a professional and service-driven approach.
- Highly organised with strong attention to detail and the ability to manage multiple priorities in a fast-paced environment.
- Experience using CRM and reporting tools; HubSpot experience advantageous.
- Passion for fine wine and spirits with strong product curiosity and market interest.
- WSET Level 3 or higher preferred (or currently studying towards).
- Ambitious, collaborative, and motivated by delivering exceptional client outcomes alongside commercial performance.
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