Manchester City Football Club
Activations Manager
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Activations Manager
Event Manager (Permanent Full-Time) – Medlock Square, Manchester
Based in Manchester, this permanent full-time role involves leading the planning and delivery of a year-round calendar of events and activations across Medlock Square, driving footfall, visitor engagement, and commercial performance. This is a unique opportunity to shape a destination masterplan from the ground up, creating captivating experiences that redefine the Etihad Campus as Manchester’s next must-visit leisure and entertainment hub.
About Medlock Square
Something special is coming to Manchester.
Nestled at the heart of the Etihad Campus, Medlock Square blends the iconic Etihad Stadium with the world-class Co-op Live arena, setting the stage for a new era in culture, entertainment, and gastronomy.
Combining exceptional food & drink, live entertainment, and immersive experiences, Medlock Square is destined to be one of the city’s premier year-round destinations. As a vibrant hub, it will deliver a dynamic programme of events, leisure, and social experiences—attracting visitors well beyond matchdays.
This is an opportunity to help shape something transformational—crafting a destination that leaves a lasting impression every day of the year.
The Role
You will lead the planning, coordination, and execution of a high-impact events and activations calendar across Medlock Square, ensuring:
- A memorable, destination-led experience that boosts footfall and visitor engagement.
- Collaboration with the Head of Marketing & Activations to deliver a year-round programme.
- Safety, efficiency, and excellence in every event—from introverted brand collaborations to mass-scale experiences.
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Key Responsibilities
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Strategic Event Leadership:
- Propose, develop, and deliver a year-round calendar of engaging events and activations across bars, restaurants, and public spaces, including the new 3,000-capacity covered event venue.
- Focus on non-matchday growth, ensuring Medlock Square is relevant beyond football season.
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Cross-Portfolio Coordination:
- Work closely with third-party brands, partners, community organisations, and suppliers to curate a diverse, left-field event programme.
- Oversee operational logistics, vendor management, stakeholder engagement, and on-site delivery, ensuring seamless execution.
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Revenue & Partnership Growth:
- Identify new opportunities for collaborations, experiences, and monetisation strategies.
- Shape an ambitious, sustainable programme that fosters repeat visits and commercial success.
What You’ll Bring
Essential:
- Proven experience in planning and delivering small- to large-scale events, ideally in an events agency setting or high-turnover venue.
- Budget management skills, including expertise in coordinating with event agencies, production partners, and suppliers.
- Strong project management, operational planning, and problem-solving to manage multiple high-risk projects under tight deadlines.
- Ability to coordinate logistics, supplier relationships, and on-site execution with flawless precision.
- Commercial acumen to spot and propose revenue-driving initiatives.
Nice to have:
- Public-private or venue experience—you know how to think like an events director for a new destination.
- A proactive, hands-on mindset with flexibility to support events during off-hours.
- Brand-buildingmomentum: passion for creating iconic, shareable experiences that transcend their category.
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Why Join Us?
At Manchester City Football Club, we empower people to do their best, supported by a culture of collaboration, openness, and resilience.
As part of Medlock Square’s launch team, you’ll benefit from:
- Generous leave policy: 26 days’ annual leave plus a birthday day.
- Wellbeing support: private healthcare, dental cover, Health Cash Plan and a 24/7 Employee Assistance Programme.
- Retirement planning: conviction pension scheme with excellent employer match.
- Bonus potential: Annual discretionary bonus.
- Lifestyle perks: From Cycle to Work schemes to Give As You Earn, you can save more.
- Membership & leisure: Free City+ subscription, discounted stadium tickets, and access to exclusive partner offers.
How to Apply
If this role aligns with your vision, apply now via our careers site before 16th July.
Note: We work with a select group of agency partners and do not accept unsolicited applications—CVs without agreement are treated as direct applications.
Diversity & Equal Opportunities
Manchester City Football Club (MCFC) is committed to building a diverse and inclusive workforce.
We actively encourage applications from all backgrounds, including those with protected characteristics. If you need support or accommodations during recruitment, please reach out to Hiring@cityfootball.com.
Safeguarding Note: All UK-based roles will require a DBS check (basic, standard, or enhanced depending on responsibilities).
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