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Advanced Analytics Lead
Advanced Analytics Lead – Audience & Data, CNN
Warner Bros. Discovery
Welcome to Warner Bros. Discovery… the stuff dreams are made of. When we say, “the stuff dreams are made of,” we’re not just referring to iconic creations—we’re talking about the visionaries, technologists, and storytellers shaping entertainment, news, and digital transformation. Whether crafting blockbusters or illuminating global discussions, WBD empowers professionals to deliver work that defines careers and drives progress.
Our mission? Collective creativity, bold thinking, and responsive action.
About CNN & Warner Bros. Discovery
Warner Bros. Discovery is home to unparalleled brands like CNN, HBO, Discovery, and Turner, where:
- Driven creatives turn concepts into legendary experiences.
- R&D trailblazers push boundaries to solve challenges today and tomorrow.
- Geniuses unite across locations to fuel innovation.
As “the now and the next,” we thrive on agile, industrious energy—born from innovation, shaped by person-first leadership, and fuelled by a belief that people must and can do more together.
This Role—Clearly
You’ll lead a cutting-edge statistical and regression-based analytics function within the Audiences & Data portfolio at CNN.
critical to the role your accomplishments will involve:
- Owning the end-to-end analytical approach for perception and influence measurement, ensuring data-driven rigour from design through delivery.
- Building regression, multivariate, and factor-based models for media, marketing effectiveness, and brand metrics.
- Ally of business teams—collaborating with commercial, insight, and product groups to tackle pressing questions through advanced analytics.
- Bridge between complex math and practical client applications—communicating with sales, stakeholders, and teams.
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Role Should Reflect:
You are both meticulous analytical leader and talented teacher—guiding junior analysts through statistical knowledge, methodology, and model accuracy while championing cultural and skill growth.
Key Responsibilities
Management & Leadership
- Fulfill technical mentorship to develop analysts working on perception analytics, ensuring a collaborative and inclusive learning environment.
- Elevate the analytics function’s overall capability, including data interpretation, problem-solving, and statistical thinking.
Collaboration
- Work closely with team leads to define hiring needs and skills development plans.
- Partner with commercial stakeholders to optimise data use and present defensible methods.
Execution & Innovation
- Assist sales and account teams in translating analytics insights into tangible business–case scenarios while transparently outlining limitations and caveats.
- Design and continuously improve analytical methodologies tailoring to multi-market, large datasets.
Strategic Thinking
- Contribute to product and commercial roadmaps based on evidence-backed findings.
Who We’re Looking For
We need a high-expertise Quantitative Analyst to join our media, marketing, or audience-measurement team.
Essential Experience
- Proven track record in advanced analytics, statistical modelling, or quantitative research—preferably in regression, probabilistic modelling, or causal inference.
- Hands-on expertise with R or Python, contributing to customisable, scalable data workflows.
- Strong experience with perception, attitudinal, or brand surveys, including index construction or composite metrics.
- Working knowledge of large-scale multivariate analytics (factor analysis, mixed-effects modelling) and frameworks.
- Familiarity with experimental design for causal validity and robust measurement.
- Media/marketing/multi-market brand analytics experience is a must—we’re looking for someone who knows the industry’s data landscape.
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Professional Posture
- Owner of statistical rigour and patience—pulling apart ideas, owning critical corrections where needed.
- Articulater of complex models to commercial stakeholders, breaking insight generation down for sweeping contexts.
- Proactive collegiality with analysts and cross-functional peers.
That’s it! Let’s talk how your insights can define our data game.
Benefits & Culture
WBD’s guiding principles are cornerstones to ensuring everyone is seen, heard, and celebrated. Visit www.wbd.com/guiding-principles to dive deeper into how these values manifest daily—from flexibility to mentorship.
Hybrid Work
As a hybrid role under WBD’s standards, this position combines remote and on-site work as mutually agreed. If you’re based outside the US, we assure you policies follow remote work guidelines.
What We’re About
At Warner Bros. Discovery, we empower a workforce rich in diversity of voices. Committed to transparency, we treat every candidate based on merit, measure success by representing the world’s needs. Equal opportunity is indispensable. Neurodivergent applicants and priorities are actively enabled—please request accommodations at access.wbd.com during the hiring or training process.
Creativity and commitment fuel our consensus. Want to be part of it? Follow us on socials to experience the WBD way!
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