F&F Stores Ltd
Amazon SEO & Copywriting Specialist
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About Us
Located in Milton Keynes, F&F Stores is a rapidly expanding E-commerce business that thrives on bringing licensed products from beloved brands like Disney, Marvel, Minecraft and iconic football clubs directly to your doorstep.
Our high-quality products include a wide range for the whole family, from toys and fashion to home accessories and beauty items, found on popular E-commerce marketplaces and our own e-commerce website.
Location: Office-based, in Milton Keynes
Contract: Full-time, Permanent
Number of vacancies: 2
Role Overview
We are seeking talented Amazon SEO & Copywriting Specialists to create high-quality, optimised, and customer-focused content. It requires strong SEO knowledge and audience-focused creativity to drive organic traffic, improve search engine rankings, and deliver valuable, impactful content.
As a key player on our team, you’ll ensure our product listings stand out on Amazon, driving conversions and maximising visibility while maintaining consistency with our brand identity.
Key Responsibilities
- Write and optimise Amazon product listings for a high volume of SKUs, including titles, bullet points, descriptions, and back-end keywords.
- Conduct in-depth research to understand product features, benefits, and target audiences, translating complex details into clear, customer-friendly copy.
- Use tools like Helium10 to conduct thorough keyword research to identify opportunities based on search trends and user intent to implement PPC best practices to improve product discoverability and ranking.
- Ensure content is optimised for targeted keywords and phrases to improve search engine rankings and high conversion rates.
- Collaborate with the PPC team and other departments to ensure cohesive and effective messaging, as well as correct product information.
- Analyse performance metrics and customer feedback to refine and improve copy.
- Keep up-to-date with the latest SEO trends, algorithm changes, and content marketing techniques.
- Stay informed consumer trends, seasonal preferences, and competitor strategies.
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Requirements
- Minimum 2+ years of experience in SEO, copywriting, or digital marketing.
- Exceptional written communication skills with impeccable spelling and grammar.
- Analytical mindset with an aptitude for data analysis.
- Logical and proactive problem-solving skills.
- Adaptable and quick to learn new tools and processes.
- Goal-oriented, independent, and flexible, able to thrive in a fast-paced environment.
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Desirable Skills
- Experience working with Amazon or similar e-commerce platforms.
- Familiarity with tools like Helium 10 or similar Amazon optimisation tools.
- Portfolio showcasing successful Amazon product listings and marketing campaigns.
Desirable Deliverables
- Organic traffic growth.
- Improved keyword rankings.
- Drive organic sales.
Benefits
- Casual dress.
- On-site parking.
- Regular social events including summer & end of year parties.
- Spontaneous employee well-being treats.
- Vouchers at Christmas to shop with F&F.
- Staff Purchases.
- NEST Pension.
- Private medical insurance with Vitality health with various benefits including discounts on a gym membership.
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