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Suntory Beverage & Food GB&I

Assistant Brand Manager Lucozade M/F

London
Posted 7 days ago
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Assistant Brand Manager – Lucozade Strategy & Portfolio

Location: Uxbridge (Hybrid), Permanent • Immediate Start

About the Role

You’ll play a key part in driving growth for Lucozade Energy and Lucozade Sport by leading flavour innovation and PPA (Price, Pack, Architecture) projects. Integral to portfolio optimisation, this role ensures the brand remains relevant, competitive, and exciting within the fast-paced sports and energy drink category.

Key Responsibilities

  • Support the development and launch of new flavour innovations for Lucozade Energy and Sport, collaborating with R&D, Insights, and Marketing to identify and execute consumer-driven ideas
  • Coordinate cross-functional teams to deliver innovation launches on time, budget, and to standard
  • Assist in packaging, pricing, and portfolio optimisation, aligning initiatives with commercial strategy
  • Monitor competitor activity and trends to shape future brand decisions
  • Manage project timelines, budgets, and deliverables for multiple initiatives simultaneously
  • Partner with senior leadership to ensure alignment with Lucozade’s brand strategy and broader Suntory portfolio goals

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The Brand

As one of the UK’s leading sports and energy drink brands, Lucozade boasts:

  • Star-studded athlete and ambassador partnerships (Jude Bellingham, Anthony Joshua, Liverpool FC, Manchester City FC, England football)
  • A robust annual budget + proven track record of innovation
  • A legacy of iconic campaigns and consumer engagement

About Us

Suntory Beverage & Food Europe is a leader in soft drinks, powering diverse heritage brands like Orangina, Schweppes, Ribena, and more.

Here, your career journey matters. You’ll: ✔ Inspire and innovate alongside a collaborative team ✔ Enjoy autonomy under our culture, "Yatte Minahare" ("Towards a Great Challenge")—meaning dream big ✔ Benefit from a supportive work-life balance and learning culture committed to long-term growth

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Your Profile

Ideal Candidate

You demonstrate:

  • ographies in marketing or brand management, particularly within FMCG or beverage sectors
  • Strong project & stakeholder management skills? Trained to work with diverse teams (R&D, Insights, Marketing etc.)
  • Data-driven mindset: thrives on analysing trends and translating them into actionable recommendations
  • Innovation-driven passion—able to balance speed with strategic thinking
  • Familiarity with consumer insights and brand portfolio development is a plus
  • Prior work in sports/energy drinks or similar beverage categories is advantageous

At Suntory, we value: 🔹 Diverse perspectives—our differences drive our success 🔹 Growth and inclusion—we empower employees to develop professionally and prioritise well-being


Accessibility: If you require any reasonable accommodation during your application, please contact your recruiter.


Permanent position, Uxbridge, Hybrid working.

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Skills

Marketing
Brand Management
Project Management
Analytical Skills
Collaboration
Stakeholder Management
Consumer Insights
Innovation
Cross-Functional Teamwork
Data Interpretation
Flavour Innovation
Portfolio Management
Pricing Strategy
Category Trends
Budget Management
Timelines Management

Location

London, England, United Kingdom

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