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Associate Conversion Rate & Experience Optimisation (CRXO) Engineering Apprentice
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Kick‑start your tech career with a hands‑on apprenticeship in Betfred’s CRXO team. You’ll help shape smarter, smoother digital experiences while learning front‑end development, website experimentation, and the data‑driven skills that power real customer impact.
Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.
What you'll do at work
- Develop and maintain front‑end web components using HTML, CSS and JavaScript
- Support the setup and maintenance of A/B and multivariate (MVT) tests
- Assist with debugging, testing, and documenting changes
- Help analyse customer behaviour and experiment results to identify insights
- Work collaboratively with engineers, analysts, and product teams
- Follow structured software development practices, including code reviews and version control (Git)
Where you'll work
You can select which locations you want to apply for in your application on Find an apprenticeship.
This apprenticeship is available in these locations:
- The Spectrum 56-58 Benson Road, Birchwood, Warrington, Cheshire, WA3 7PQ
- Steam Packet House, 76 Cross Street, Manchester, M2 4JG
Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.
Training provider
QA LIMITED
Training course
Software developer (level 4)
[Understanding apprenticeship levels (opens in new tab)](Understanding apprenticeship levels (opens in new tab))
What you'll learn
Course contents
- create logical and maintainable code
- develop effective user interfaces
- link code to data sets
- test code and analyse results to correct errors found using unit testing
- conduct a range of test types, such as Integration, System, User Acceptance, Non-Functional, Performance and Security testing.
- identify and create test scenarios
- apply structured techniques to problem solving, debug code and understand the structure of programmes in order to identify and resolve issues
- create simple software designs to effectively communicate understanding of the program
- create analysis artefacts, such as use cases and/or user stories
- build, manage and deploy code into the relevant environment
- apply an appropriate software development approach according to the relevant paradigm (for example object oriented, event driven or procedural)
- follow software designs and functional or technical specifications
- follow testing frameworks and methodologies
- follow company, team or client approaches to continuous integration, version and source control
- communicate software solutions and ideas to technical and non-technical stakeholders
- apply algorithms, logic and data structures
- interpret and implement a given design whist remaining compliant with security and maintainability requirements
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Training schedule
- Complete a Level 4 Software Developer Apprenticeship with dedicated study time each week
- Receive mentoring from experienced CRXO engineers and analysts
- Gain hands-on experience with front-end development, experimentation tools, analytics, and cloud technologies
- Develop professional behaviours and technical competencies required for a software engineering career
More training information
QA delivers the Level 4 Software Developer Apprenticeship through a blended learning model combining live online workshops, self‑paced digital study, and real workplace application. Apprentices receive support from a dedicated Digital Learning Consultant, follow QA’s Discover–Practise–Apply training approach, and gain hands‑on experience with industry tools and technologies. The programme includes AI skills training with Microsoft Copilot, ensures at least 20% off‑the‑job learning, and prepares learners for end‑point assessment and full qualification.
Essential qualifications
GCSE in:
- English and Maths (grade Grades 4-9)
Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.
Other requirements
Bring a basic grounding in programming, gained through school, college, or self‑learning, with a real interest in developing your skills further. Experience with HTML, CSS or JavaScript and an awareness of how web applications and experimentation work are a bonus.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
You’ll need to be motivated to complete a Level 4 Software Developer Apprenticeship and comfortable working in a hybrid setup across Warrington and Manchester as you grow into the role.
The primary place of work will be our Head Office in Birchwood, with occasional requirements to work from our Manchester Office.
About Betfred
At Betfred, we are dedicated to delivering the best possible experience to our customers, whether that’s in one of our 1,340 retail shops or through our online platform, Betfred.com. Founded in 1967, we’ve been at the forefront of the betting and gaming industry for over 55 years and we’re constantly pushing ourselves to innovate and improve. We are committed to responsible gambling and have robust measures to ensure that our customers enjoy our products in a safe and secure environment. With 10,000 colleagues worldwide, our mission is simple: to provide our customers with the best possible service and overall experience. At Betfred, we believe that our colleagues are our greatest asset, and we are always looking for new talent! Join us on our journey and become a part of the Betfred family.
Betfred brings benefits and rewards for all our colleagues. But more than that, we create a unique, enjoyable and entertaining environment you will love being part of. See our careers website for details.
Your earnings can increase over time with an apprenticeship. Find out about potential future pay (opens in new tab).
Potential progression to CRXO Engineer, with opportunity to specialise in:
- Front‑end engineering
- Experimentation & CRO
- Web analytics & data
- Cloud/web infrastructure
Contact information
The contact for this apprenticeship is:
Betfred
Matthew Byrne
matthew.byrne@betfred.com
The reference code for this apprenticeship is VAC2000043698.
Closes on Sunday 30 August 2026
After signing in, you’ll apply for this apprenticeship on the company's website.
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