IQVIA
Associate Director, Brand Outsourcing Strategy and Offering Development

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Associate Director, Brand Outsourcing Strategy and Offering Development
Associate Director, Brand Outsourcing Strategy and Offering Development
IQVIA—a leading global provider of advanced analytics, technology solutions, and clinical research services to the life sciences industry—is dedicated to creating intelligent connections that deliver unique innovations and actionable insights. With operations spanning over 100 countries and approximately 90,000 employees, we help speed drug development, ensure product quality, improve commercial effectiveness, and drive better health outcomes.
We are seeking an Associate Director, Brand Outsourcing Strategy and Offering Development to join our team in supporting the Global Commercial Solutions business unit.
About the Role
Commercial Brand Outsourcing represents a significant share of sales across launch and established brand portfolios in pharmaceutical companies—yet much growth remains untapped. In this key role, you will support the development of the Brand Outsourcing Offering, report to the Global Head of Commercial Brand Outsourcing, and focus on three critical areas:
- Offering strategy and development
- Sales enablement (including client engagement)
- Operational alignment
You will coordinate with global and local stakeholders, identify growth opportunities, and lead high-profile initiatives in a dynamic environment.
Essential Functions
- Lead the identification of new assets, acquisitions, and partner channels to accelerate portfolio expansion and market potential.
- Develop complete offerings (from Insights & Analytics (I&A) through Commercialization & Support (C&S)) and ensure competitiveness.
- Make offering lifecycle decisions (sunset, extension, or scaling) to drive business results.
- Align IQVIA strategic direction with offering management and serve as the spokesperson internally and externally.
- Secure organizational agreement on go-to-market (GTM) plans and budgets, approving research plans aligned with business objectives.
- Manage cross-functional teams to ensure offerings meet customer needs while being economically and technically viable.
- Drive business objectives, scope interdependencies with stakeholders, and proactively execute plans despite challenges.
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Key Responsibilities
Portfolio Strategy & Innovation
- Develop the global BO offering to align with client needs and IQVIA’s commercial strategy, emphasizing technology-, data-, and AI-enabled solutions.
- Act as a subject matter expert for internal clients, supporting business development through requests for information (RFIs) and proposals (RFPs).
- Work with regional teams to assess and activate opportunities, combining local insights and capabilities.
- Manage stakeholders to foster alignment and track accountability across functions.
GTM Enablement
- Elevate BO offering awareness by engaging account teams, regional, and local business development (BD) stakeholders.
- Support marketing efforts (e.g., webinars, articles) to promote IQVIA’s offering.
- Lead internal BD/account team meetings, sharing insights and tailoring solutions to evolving client needs.
- Develop pricing and commercial models for diverse client segments.
- Track and expand the BO pipeline, coordinating with regional teams through regular market call reviews.
Organizational Alignment & Operating Model
- Share best practices and learnings across markets to strengthen proposal innovation and compliance.
- Deliver the global RBU pipeline framework, including product code alignment.
- Support development of compliance, quality, and governance processes.


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Qualifications & Experience
Education & Experience
- Bachelor’s degree (or equivalent) required; advanced degree preferred.
- 7+ years in pharmaceutical, biopharma, or healthcare services, including:
- Experience in marketing, sales, or commercial roles.
- 4+ years in senior management or leadership positions.
- Proven expertise in:
- Offering development
- Portfolio management
- Go-to-market (GTM) strategy
Key Competencies
- Strong understanding of pharmaceutical commercial models, brand strategy, and outsourcing solutions.
- Experience supporting RFP/RFI processes and pipeline development.
- Experience managing global and regional teams and driving stakeholder alignment.
- Strategic mindset to translate industry trends (e.g., data, technology, AI) into actionable plans.
- Exceptional communication, interpersonal skills, and stakeholder engagement expertise.
- Strong analytical, problem-solving, and project management abilities.
- Agile mindset to thrive in fast-paced, matrixed, global environments.
- Focus on revenue growth and client value creation.
Technical Proficiency
- Proficiency in MS Office and general digital tools preferred.
- Knowledge of IQVIA offerings, systems, or similar environments advantageous.
About IQVIA
IQVIA contributes to higher-quality, effective healthcare delivery by advancing medical research and solutions. Explore opportunities at IQVIA Careers.
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