Harris Hill Charity Recruitment Specialists
Associate Head of Mass Participation
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Associate Head of Mass Participation
Associate Head of Mass Participation Fundraising
We are seeking an experienced and strategic fundraising leader to join the Engagement & Fundraising team as Associate Head of Mass Participation Fundraising. This is an exciting opportunity to lead a high-performing team responsible for developing and growing a diverse portfolio of supporter-led fundraising products and experiences.
Reporting to the Head of Supporter-Led Fundraising, you will play a key leadership role in shaping and delivering ambitious income growth strategies across mass participation fundraising. You will oversee a portfolio including third-party challenge events, community and DIY fundraising, and schools fundraising, ensuring participants receive an exceptional supporter experience while maximising fundraising income.
About the Role
As a member of the fundraising leadership team, you will:
- Lead and develop a diverse fundraising team, creating a culture of high performance, innovation, and collaboration.
- Drive income growth across multiple mass participation fundraising streams.
- Develop and implement acquisition, stewardship, and retention strategies that deepen supporter engagement and lifetime value.
- Oversee significant income and expenditure budgets, ensuring robust forecasting, performance monitoring, and financial accountability.
- Identify new opportunities for portfolio growth through market insight, innovation, and supporter-focused product development.
- Manage key relationships with agencies, suppliers, and external partners to deliver excellent supporter experiences and commercial outcomes.
- Collaborate with colleagues across marketing, communications, technology, data, and service delivery teams to optimise supporter journeys and fundraising performance.
- Champion a supporter-centric approach, ensuring participants are effectively engaged and nurtured into long-term supporters.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
About You
You will be a strategic and commercially minded fundraising professional with a track record of delivering income growth through participation-based fundraising, events, community fundraising, schools engagement, or related sectors.
You will bring:
- Proven leadership experience driving growth in fundraising, events, community engagement, participation programmes, or comparable commercial environments.
- Strong strategic planning skills and the ability to identify and capitalise on new growth opportunities.
- Significant experience managing budgets, financial planning, and performance forecasting.
- Knowledge of supporter or customer acquisition strategies and integrated marketing approaches.
- Experience leading, motivating, and developing diverse and geographically dispersed teams.
- Excellent stakeholder management and influencing skills, including experience presenting to senior leaders and external audiences.
- Experience managing agency and supplier relationships, including performance management and service delivery.
- Outstanding communication skills, with the ability to articulate complex ideas, proposals, and business cases clearly and persuasively.
- A collaborative and innovative approach, with a passion for developing teams and achieving ambitious goals.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Salary & Benefits
- Salary: £48,748 - £54,164, plus allowances where applicable (London Weighting £3,366, home-based allowance £500 a year)
- Contract type: 12 months Fixed-Term Contract (FTC)
- Location: London, with flexible hybrid working (1 day a week or every 2-3 weeks in the London office)
Recruitment Process
Please submit a CV and Supporting Statement to Dagmara.depaula@harrishill.co.uk
We encourage applications from all sections of the community, regardless of age, disability, gender, race, religion, sexuality, and other protected characteristics.
As leading charity recruitment specialists and a Certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. If this sounds like you, please get in touch as soon as possible!
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location