ABL Recruitment
Automotive Public Relations Manager
London
£60k – £70k/yr
Posted about 23 hours ago
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An exciting opportunity has arisen to join a leading organisation within the automotive sector. Our client is seeking an experienced Public Relations Manager to lead PR activities, manage media relationships, and support brand growth within the UK market.
Job title: Public Relations Manager
Job type: Permanent, full-time
Location: London
Working pattern: on site (5 days/week)
Salary: up to £70,000
Key Responsibilities
- Establish and execute long-term PR strategies covering product communication, corporate PR, MarCom, crossover initiatives, and other communication activities.
- Develop localized PR solutions aligned with global business objectives and market requirements.
- Coordinate with headquarters, providing market insights, updates, and recommendations.
- Work closely with marketing, social media, KOL teams, and internal stakeholders on ongoing activities and integrated marketing communication projects.
- Collaborate with product, network, aftersales, and other business functions.
- Build and maintain strong relationships with media, journalists, and industry stakeholders.
- Develop and manage brand, corporate, and product press releases independently and with external agencies.
- Support crisis communications activities, including response planning and management of major PR issues.
- Organise PR events, media activities, and company conferences.
- Provide project summaries, post-event analysis, and market feedback.
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Requirements and Skills
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- Bachelor’s degree or above in Marketing, Communications, Automotive Engineering, Economics, Business Management, or related fields.
- 7+ years of relevant experience within PR, communications, media relations, OEMs, or communication agencies.
- Proven experience within the automotive sector is essential.
- Strong media relationship-building and maintenance capabilities.
- Excellent communication, coordination, planning, and execution skills.
- Strong ability to manage multiple projects and deliver results in a fast-paced environment.
- Understanding or experience working with Chinese companies and brands is advantageous.
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Skills
Public Relations
Media Relations
Crisis Communications
Event Management
Brand Management
Communication Skills
Project Management
Marketing
Social Media
Stakeholder Engagement
Coordination
Planning
Execution
Automotive Sector Knowledge
Relationship Building
Market Insights
Location