Requirements

Must-haves:

• Demonstrable experience across social media management, influencer marketing, and experiential marketing
• Ability to work across multiple brands and client accounts simultaneously without dropping quality or pace
• Strong understanding of how social, influencer, and experiential activity work together to drive brand awareness, leads, and sales
• Experience working directly with talent, athletes, or rights holders
• Excellent communication and organisational skills
• A genuine interest in golf, whether as a player or through professional experience in the industry
• UK driving licence
• Comfortable with travel, including international trips

Nice-to-haves:

• Direct experience working in the golf industry
• Familiarity with AI tools applied to content or communications at scale
• Experience preparing campaign performance reports for senior stakeholders

What Success Looks Like

• Social media management, content scheduling, and community management are running cleanly across all owned and client channels within the first few months
• Influencer partnerships within golf are being identified, contracted, and managed end to end with clear reporting on outcomes
• Experiential campaigns are planned and executed on time and on brief, with measurable impact on brand awareness and lead generation
• The pace of the industry is matched: content and campaigns are timely, culturally relevant, and ahead of the curve rather than catching up to it
• The role is fully owned, with the person operating independently across all three disciplines without needing to be directed on priorities

Team and Culture

• A small, growing team with a creative, high-energy culture built around sport
• The working style is relaxed but commercial, informal but results-focused
• Collaboration is genuine: this role works closely with the Performance Marketing and Design teams rather than operating in isolation
• The business moves fast and expects people to invent, adapt, and do the unexpected - not wait for permission

Challenges

• This is a greenfield role, which means there is no established playbook to follow. The person coming in will be shaping how the role looks as much as filling it
• The role spans three disciplines across multiple brands and clients. Someone who wants to specialise in one area will find the breadth difficult
• The golf industry moves quickly. Staying ahead of what is happening on tour, across platforms, and in culture requires genuine proactivity. A reactive approach will show quickly
• Travel and on-site event commitments are part of the job, not the exception

Practicals

• Role type: Permanent, full-time
• Location: Wokingham, 3-4 days per week in the office
• Company: Rocket Yard Sport
• Salary: £30,000, rising to £35,000-£40,000 depending on golf industry background
• Interview process: Three stages: an initial screen, a task, and a meet-the-team session
• Start date: As soon as possible

Ideal Candidate Profile

You have solid hands-on experience across social media, influencer marketing, and experiential campaigns, and you are comfortable owning all three at once rather than sitting in one lane. You understand the golf world, whether you have worked in it, play the game, or both, and that fluency means you can move quickly with athletes, influencers, and rights holders without needing to learn the culture from scratch. You are proactive by nature, commercially minded, and the kind of person who spots what needs doing and does it without waiting to be asked. You are not looking for a narrow, specialised brief. You want real ownership, variety, and the chance to help shape something that is still being built.