Flora Food Group
Brand Manager (Internship)
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Brand Manager (Internship)
Position: Brand Manager (Internship)
Location: London, Hybrid Duration: Six weeks
Lead a real transformational project—helping shape the future of one of the UK’s best-known health brands.
About the Role
This is a unique opportunity to gain hands-on experience within a global FMCG business while contributing to a genuine strategic challenge.
Over six weeks, you’ll lead a high-profile project focused on ProActiv, one of the world’s leading heart health brands.
Reporting directly to the Head of Marketing, with dotted line to the UK General Manager, you’ll collaborate with senior leaders across Marketing, Strategy, Category, Innovation, and R&D to define ProActiv's future direction.
ProActiv’s clinically proven proposition—natural cholesterol lowering in just 21 days—enables better heart health for millions. Despite half of UK adults having raised cholesterol, adoption of the brand remains low. Your challenge is to determine:
How can ProActiv become the most valued brand for people on their cholesterol journey, creating products, services, and experiences that align with their real needs?
This work will have real ownership, results that will be reviewed by senior leadership, and potential business-impact.
Key Responsibilities
- Conduct in-depth research into healthcare professional channels (GPs, pharmacies, nutritionists, dietitians) via:
- Direct interviews
- Ethnographic studies
- Desk research
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Develop a deep understanding of how healthcare practitioners influence cholesterol management and identify key opportunities for ProActiv to better support both professionals and consumers.
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Produce a strategic recommendation paper pillars:
- Insights
- Commercial opportunities
- Actionable next steps
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Support the development of the UK ProActiv 2027 Annual Plan, through:
- Strategic analysis
- Presentations
- Project work
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Collaborate seamlessly with cross-functional teams including:
- Marketing
- Strategy
- Category
- Innovation
- R&D
- Nutrition
- Regulatory & Commercial
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Build stakeholder relationships, delivering clear, regular updates to senior leaders.
What Does It Take?
An innovative, commercially driven mindset who:
- Engages solution-focused curiosity and enjoys real business challenges.
- Isn’t hindered by lack of experience—instead excels with intelligent analysis.
- Can translate insights into actionable recommendations.
Prior expertise is not mandatory—but you must:
- Take initiative: Embrace independent working with guidance.
- Eyes & mind for gaps: Excel in researching, data analysis, and presentation.
- Are a team player & bridge builder: Excelling at cross-functional collaboration.
- Work tactically across multiple priorities, prioritising rigor and efficiency.
- Inject energy, adaptability, and a willingness to grow.
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Why Apply?
If you’d like an internship with: ✅ Real project leadership ✅ Senior-level mentorship ✅ Potential to impact a global brand’s future
Apply!
Deadline & Contact
- Last date to apply: 8th July 2026
- Questions? Reach out via:
- WhatsApp: +44 (0)7826 900 399
- Email: richard.hodgson@florafg.com
Flora’s message to candidates: Under-developed CVs not a barrier! Apply confidently with what you have—or link additional materials like LinkedIn.
Soul of Our Workforce
Flora prioritises diversity, building a global team that reflects stakeholders’ needs.
- Decision-making based on merit—your values, skills, behaviours, and potential.
- No room for bias—job descriptions include safeguards to avoid unintentional bias.
- Prohibited: Discrimination/harassment on the basis of race, sex, religion, (dis)ability, sexual orientation, pregnancy, or any other protected characteristic.
Together, we foster an inclusive culture that thrives.
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