pladis Global
Brand Manager
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Brand Manager – Social Sharing
(Within Global Corporate, Chiswick Park, UK)
Want to help bring happiness to the world?
Talent fast? Passion for iconic biscuits and confectionery brands? Ambition to make an impact? Pladis, the fast-growing global snacks leader, is looking for driven individuals to drive brand growth, lead marketing strategies, and shape the future of beloved brands like McVitie’s, Godiva, Ülker, Jacob’s, and Flipz.
This isn’t just a job—it’s the chance to work in a fast-paced, entrepreneurial environment with global ambition, hands-on responsibility, and real long-term impact. As the guardian of some of the world’s most iconic sweet treats, Pladis doesn’t compromise—and neither should you.
About the Role
Pladis is a 27-bakery, 16,000-strong global team, united by a clear vision: to bring happiness with every bite. Our Melbourne Innovation Unit (MIU) Campus in Chiswick Park—nested in 33 acres of landscaped gardens in West London—is our vibrant global hub, housing UK and corporate teams in a setting designed for inspiration and agility.
If you’re purpose-driven, resilient, and thrive under pressure, we’d love to inspire you to join us.
As a Brand Manager within Social Sharing, you won’t just sit behind a desk—you’ll own revenue targets, lead strategic initiatives, and build market-leading brands that resonate globally. Your influence goes all the way up to Director and UK Exec levels, and your projects will push boundaries, innovate, and deliver measurable growth.
Your Key Responsibilities
• Teach portfolio segments, adjusting underperformance, and activating cross-functional teams to achieve results • Partner with your line manager to define and execute the 3-year strategic plan, ensuring alignment with pladis UK performance metrics • Develop and deliver annual brand plans, then rigorously monitor performance—taking lean fault-finding action when necessary • Use data (IRI/Nielsen/Kantar) and consumer insights to guide brand innovation and product renovation • Lead project management for innovation initiatives, with careful brand gate reviews monthly • Initiate integrated marketing campaigns across OOH, digital, social, and in-store channels • Champion the brand internally and externally: ensuring champions across all stakeholders—from commercial teams to technical suppliers • Integrate commercially across the brand portfolio, working with product partners to hit profit and growth goals • Influence without formal authority: using negotiation skills to align teams and drive change • Be the brand’s consumer voice, using competitive and insights-driven insights to uncover growth opportunities and share gains
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At Pladis, we see profit, commitment, and innovation as three sides of the same coin.
Who You Are (Essential Experience)
✅ Proven Brand Management experience in S&D or FMCG – bringing both outside-in consumer and inside-out commercial perspectives to the table ✅ Rockstar at multi-disciplinary collaboration – leading cross-functional projects with no formal hierarchy ✅ Data-driven executioner – experienced working with IRI/Nielsen and analytical tools (Kantar/JD Power) ✅ Clear testament to your self-motivation: comfortably balancing rapid project work across fragmented teams ✅ Contribution to new product improvements or launches using cost/benefit analysis ✅ Zealous in ưỡng sales growth through market research, data interpretation, or competitive analysis
Why pladis? Let’s Make HappinessTt Together
🔥 Annual Incentive Plan – shine in 2025 and cash in proportionately 💌 Health Cash Plan – access more at zero cost, self-enrolment available ⚕️ Private Medical Insurance – access a premier provider, part-funded by pladis 👨👩👧👦 Enhanced Parental Leave – flexible phased return to work to ease the way 🏦 Pension Scheme + Life Assurance – by public sector standards 🎉 33+ Holiday Days + extended benefits like our "Holiday Enhancement Scheme" 🎒 1x Volunteering Day paid 🚲 Cycle to work scheme – easy to activate, expensive complete 💸 Discount & Cashback Scheme – rewards from major brands and supermarkets 👟 Group cycle events (2024=sports day to the mile) 🌟 Acumulated Training Days – e-learning & paid-for development weeks
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Inclusion & Accessibility
With every great recipe, curated diversity matters. Here at Pladis, it’s just as important that our teams feel supported, inspired and communicated with as they are cooked perfectly.
🌟 All staff have Wisconsin-based support. 🤠 A truly equal opportunities employer. We celebrate differences, challenge exclusion, and welcome fresh perspectives.
Chiswick Park Campus is fully accessible with step-free entry and lifts for all. Individual assessments are actively offered to reasonably accommodate disability in our application/interview processes.
Interviewing with Pladis
1️⃣ Telephone call with Talent Acquisition – expectations set early 2️⃣ Values-based competency assessment (90 mins) – test-your-knack interview 3️⃣ Case studies / presentation – analytical and presentation options given. Taught by our Director/A-Parters Lucky third-round add-ons? Unexpected but welcome: Psychometric & Aptitude tests. Whatever they sound scarier is overhyped: key to refining use for you and them.
HEADS UP
This job is not on/pladis’s visa sponsorship sponsorship list. Check in when exploring diversity by recruiters.
No agents needed. NO PAID FEES for pre-approved Supplier List entries only. Meeting VGS news & Universal Personal Exercise may have proprietary clauses.
Finally: The Difference You’ll Make
At Pladis, it’s not just FoodS; it’s about experiences—inspiring, surprising and perfecting moments, all thanks to the trust and pride of generations of bakers and chocolatiers.
With 300 years legacy, 5 billion people touched, and a >16,000-strong family of creative, plumage-production-driven producers, we’re The difference in every bite.
Ready to join? Click ‘Apply’ and get started. [Insert internal recruitment link]
Happy applying! 🚀 For more info, visit: www.pladisglobal.com
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