Springer Nature
Brand Marketing Manager
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Brand Marketing Manager
Brand Marketing Manager (Science/Healthcare/Pharma)
Locations: Chester, Manchester, London (Hybrid) Type: Full-Time, Permanent Closing Date: Monday 6th July 2026
About Springer Nature
Springer Nature is one of the leading publishers of research globally. We publish the largest number of journals and books, driving open research innovation. Through trusted brands spanning over 180 years, we provide technology-enabled products and services to help:
- Researchers uncover new ideas and share discoveries
- Health professionals stay at the forefront of medical science
- Educators advance learning
We are driven by a commitment to progress, collaborating with our communities to share knowledge and shape understanding worldwide. Visit about.springernature.com to learn more.
About Springer Health+ and Adis
Springer International Health covers two key brands:
- Springer Health+ – A global leader in medical communications and education. Collaborating with pharmaceutical partners, we don’t just track scientific trends; we propel impactful healthcare forward. Our mission is to make science smarter and more human.
- Adis – A portfolio of medical journals publishing research on drugs, therapeutic interventions, and diagnostics. Supporting healthcare research spanning pharmaceuticals, biotech, and clinical science.
About the Role
As the Brand Marketing Manager, you’ll report to the Head of Marketing and play a pivotal role in shaping and expanding the Springer Health+ and Adis brands both globally and locally across our journal portfolio.
Your core mission: Deliver integrated B2B marketing programmes that reinforce Springer’s reputation as a trusted partner in healthcare communications and scientific engagement.
Based at the intersection of science, content, and marketing, you’ll translate complex concepts into compelling narratives for:
- Healthcare professionals
- Pharmaceutical innovators
- Scientific communities
Ideal for: Professionals with experience in healthcare communications, scientific publishing, or medical education, combining expert marketing skills with scientific acumen and a collaborative mindset.
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About You
A commercially savvy marketer with strong analytical skills, commercial curiosity, and the ability to simplify complex ideas to drive engagement.
Key Traits:
✔ Thrives in fast-moving environments with senior stakeholders ✔ Meets commercial targets while inspiring stakeholders ✔ Data-driven—analysing performance and optimising impact ✔ Open to leveraging AI innovation in marketing workflows
Role Responsibilities
Brand & Communications
- Strengthen and refine the Springer Health+ and Adis brands across global/local markets, enhancing brand equity and market differentiation.
- Champion brand alignment internally—acting as a brand ambassador to ensure consistent messaging and identity.
- Oversee PR activities, external narratives, conference participation, and thought leadership engagements to improve brand visibility.
Thought Leadership & Content
- Lead high-impact thought leadership campaigns that boost brand authority and drive industry influence.
- Collaborate with scientific, editorial, and commercial teams to develop evidence-based content (e.g., white papers, reports, webinars).
- Craft measured and audience-focused messaging (e.g., case studies, peer-to-peer communications) that deconstructs scientific complexity.
- Embed AI tools to boost content ideation and scalability, maintaining high editorial quality.
Strategic Marketing & Campaigns
- Spearhead integrated B2B marketing strategies that grow engagement and commercial success.
- Develop and execute multi-channel campaigns using digital, events, email, social media, and partnerships.
- Tailor messaging for healthcare, pharmaceutical, and academic audiences.
- Drive results through data analysis and continuous optimisation.
- Utilise AI-driven marketing analytics for precise targeting.
Leadership & Collaboration
- Balance support for both brands (Springer Health+ & Adis) alongside global/local teams.
- Partner with commercial, editorial, and scientific teams for strategic marketing alignment.
- Collaborate with sales and business development to bolster lead generation and client retention.
- Manage external vendors, freelancers, and agencies as needed.
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Experience & Qualifications
Essential
- Degree level or qualified via relevant professional experience.
- Proven experience in healthcare communications, scientific publishing, or medical education.
- Ability to deliver integrated B2B marketing campaigns with measurable outcomes.
- Strong storytelling and content development skills, particularly in scientific/healthcare disclosure.
- Expertise in transmitting complex ideas to non-technical stakeholders.
- Cross-functional fluency working with scientific and commercial teams.
- Polished written and verbal communication (clear, engaging, and persuasive).
- Exceptional project management and organisational skills.
- Data-driven mindset with campaign performance evaluation and insights application.
- Receptive to AI applications in marketing workflows and content creation.
Desirable
- Familiarity with CRM, marketing automation, and analytics tools (e.g., HubSpot, Marketo, Google Analytics).
- Experience with AI-powered marketing platforms (e.g., AI-driven content creation, campaign optimisation).
- Understanding of SEO best practices, social media strategy, and content marketing.
Working at Springer Nature
"Our mission is to be part of progress—and that begins with inclusion: by giving voice to all perspectives, backgrounds, and ideas." We believe diverse viewpoints create positive progress. We’re committed to a work environment where individuals thrive, irrespective of abilities, neurodiversity, or stigmatised health conditions.
For support or adjustments to facilitate recruitment, please contact: EMEACareers@springernature.com
More roles available at: Springer Nature Careers
Job Posting End Date: 7 July 2026
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