Truffle Social
Business Development Executive
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Company Description
Truffle Social is a full-service social media agency known for innovative, trend-led content and data-backed strategy. Over 15 years, Truffle Social has built a strong reputation across sectors including hospitality, real estate, food and beverage, fashion and beauty, arts and culture, design and interiors, luxury lifestyle, technology, and finance. The agency focuses on using social media as a tool for change, conversation, and community-building through authentic relationships and impactful messaging. Truffle Social embraces experimentation, constantly testing new trends and industry updates to keep clients ahead of the curve.
Role Description
This is a full-time, hybrid role based in Farringdon.
We're looking for an ambitious and proactive Business Development Executive to join Truffle's growing commercial team. Sitting within our business development function and working closely to support the Partnerships & Commercial Growth Manager, this is a hands-on role focused on generating new leads, managing a strong pipeline, and converting opportunities into long-term client relationships.
You'll be the engine behind our outreach activity, identifying the right prospects, making first contact, qualifying opportunities, and supporting the end-to-end pitch process. This is a fantastic role for someone with 2–3 years of BD or sales experience who is ready to take ownership of their pipeline and grow within a fast-moving agency environment.
The Role
New Business Development
- Lead generation & outreach: Proactively identify and contact potential clients through a range of channels (calls, emails, LinkedIn, and networking events) to build a consistent flow of new opportunities.
- Lead qualification: Assess inbound and outbound leads against Truffle's ideal client profile, ensuring time and effort is focused on high-quality, well-aligned prospects.
- Pipeline management: Own and maintain an active, well-organised pipeline using our CRM, keeping records accurate and providing regular updates to the Partnerships & Commercial Growth Manager on lead progression and deal status.
- Supporting inbound enquiries: Work with the wider team to respond to and nurture inbound leads, helping move organic opportunities forward in a timely and professional manner.
- Proposal & pitch support: Contribute to the development of tailored proposals, presentations, and credentials decks, drawing on Truffle's social media expertise and showcasing our value to prospective clients.
- Closing deals: Support and lead contract discussions where appropriate, working towards agreed targets and contributing to the agency's revenue growth.
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Partnerships & Strategic Support
- Support the Partnerships & Commercial Growth Manager in identifying and developing strategic partnerships with complementary brands, platforms, and industry networks.
- Contribute ideas and observations that inform Truffle's evolving new business strategy, based on your day-to-day activity in the market.
- Begin building relationships with brand-side marketers and decision-makers, with a view to developing longer-term partnerships over time.
Reporting & Market Awareness
- Maintain up-to-date records of sales activity, lead status, and pipeline progress, contributing to Truffle's weekly BD reports.
- Stay informed on industry trends, competitor activity, and emerging opportunities in the social media and digital marketing space, flagging relevant insights to the wider team.
- Contribute to research tasks as needed, including sector research, prospect lists, and market mapping.
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Team & Culture
- Actively contribute to team-wide new business efforts, including collaborating on social media content that supports BD objectives (e.g. LinkedIn posts highlighting agency wins, culture, or campaigns).
- Over time, support the onboarding and day-to-day guidance of a BD Assistant, helping to establish good habits and processes within the BD function.
Qualifications
- 2–3 years of experience in business development, sales, or a client-facing commercial role, ideally within a social media, digital marketing, or creative agency environment.
- A solid understanding of social media marketing and digital campaigns, with genuine interest in the space.
- Strong communication and interpersonal skills, you will be confident reaching out cold and building relationships from scratch.
- Highly organised and self-motivated, with the ability to manage multiple leads and priorities at once.
- Comfortable contributing to proposals and presentations, with clear and compelling written communication.
- Familiarity with CRM tools and a methodical approach to pipeline management.
- An interest in data and performance, with the ability to track your own activity and spot what's working.
- Knowledge of content creation, paid media, SEO, or influencer marketing is a plus.
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