Central Employment
Business Development Manager (Digital/Web)
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Business Development Manager (Digital/Web)
Business Development Manager
Central Employment are delighted to be working in partnership with one of the North East's most established digital, design, and marketing agency, as they strengthen their Marketing and Business Development function by hiring an ambitious and driven Business Development Manager, reporting into the Business Development Director.
Role Location & Working Arrangement
- Job Location: County Durham (hybrid working post-probation period)
- Salary: £30,000-£40,000 + commission + excellent staff perks
About the Role
This is an exciting opportunity for someone who:
- Enjoys meeting new people
- Thrives in a fast-paced, digital, and creative environment
- Is motivated by the challenge of turning first conversations into long-term partnerships
Your role will involve:
- Researching potential clients
- Crafting personalised outreach
- Attending events and building genuine relationships
- Converting deals through strategic business development
Business Development Manager Responsibilities
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Lead Generation & Prospecting:
- Identifying new business opportunities across key industries, platforms, and networks
- Reaching out to prospects via email, LinkedIn, calls, and other innovative channels
- Qualifying leads and booking discovery calls to open new relationships
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Outreach & Communication:
- Crafting tailored outreach messages and short-form copy that cuts through the noise
- Setting up and attending meetings online and in person with full Director support
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Networking & Relationship Building:
- Attending selected networking events, conferences, and local business gatherings to build connections and grow your personal network
- Acting as a friendly, confident first point of contact for prospective clients
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CRM & Lead Management:
- Maintaining an accurate, organised CRM with all lead activity, interactions, and follow-ups
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Collaboration & Strategy:
- Working closely with Directors to nurture high-value leads and progress opportunities to conversion
- Supporting wider marketing activity to fuel campaigns that attract and convert prospects
- Sourcing and attending networking events, exhibitions, and opportunities—sometimes alone and sometimes with a Director
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- Performance & Insights:
- Tracking engagement and testing new outreach approaches to improve results
- Sharing insights on lead quality, messaging, and channel performance
- Playing an active role in shaping and improving business development strategies
Experience Required
- Experience with digital products such as websites, SEO, digital marketing services, or sold B2B Tech/software solutions (ideally 3+ years)
- A consultative approach to new business opportunities
- Prior sales experience, ideally in a solution-selling capacity
- Familiarity with HubSpot or similar CRM platforms
- Confidence using LinkedIn Sales Navigator, Apollo, or similar prospecting tools
- Ability to write sharp, engaging outreach copy
- A goal-driven mindset with a hunger to succeed and progress
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