Fluid Fusion - Beer, Wine & Spirits Recruitment
Business Development Manager- Spirits
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Business Development Manager – Premium Spirits📍 South West England | Field-Based | Commercial
The Role
A fantastic opportunity to own and grow a leading premium spirits portfolio across the South West (focused around the Bristol/Bath regions). This is an autonomous, commercially critical field sales role for someone who builds genuine customer partnerships and loves putting great brands in front of more customers and people.
You'll be responsible for driving distribution, visibility, and revenue growth across a defined territory, working with On Trade, wholesale, and independent accounts to deliver consistent growth.
What You'll Be Doing
- Growing distribution across premium On Trade, wholesale, and independent channels
- Building deep, trusted relationships with key regional customers and operators
- Executing seasonal and regional plans in the market
- Identifying and winning new business opportunities across the region
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What We're Looking For
- Proven regional field sales experience in alcoholic drinks — ideally drinks brands or the licensed trade
- Strong knowledge of the South West market, its customers, channels, and dynamics
- A relationship-first approach with genuine credibility at the buyer and operator level
- A track record of winning new business and growing existing accounts
- Existing relationships with IFT customers, wholesalers, and/or RTMs
The Person
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You're someone who treats their territory like a business. You own your results, act with urgency, follow through on commitments, and find solutions rather than problems. You bring warmth and consistency to every customer interaction and represent brands with real pride.
Interested in learning more?
Please apply, including your CV and current remuneration details.
All candidates must be based in and eligible to work in the UK. VISA sponsorship is not available for this opportunity. Candidates are ideally based in the Bristol/Bath or Cardiff regions.
Candidates who meet the brief will be contacted within 2 weeks.
This role is being recruited exclusively through Fluid Fusion Ltd.
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