Sona
Business Development Representative
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
3 billion people across the world work in frontline jobs. Yet, despite rising costs and staff shortages, frontline organisations are still left to choose between paper, Excel, and WhatsApp, or decade-old workforce management solutions to take care of the most important part of their businesses - their people.
Enter Sona: the next generation of AI-native, frontline workforce management. We’ve built an end-to-end platform covering Scheduling, HR, Payroll, and Communications that gives the largest frontline organisations everything they need to staff more intelligently and empower their teams.
In under 5 years, we’ve already made a deep impact on the lives of over 100k frontline workers and the operation of their organisations, grown the team to 140+, and secured over $100M in funding from notable VC’s, including our Series B led by N47 alongside Felicis, Northzone, and Gradient Ventures (Google).
It’s a hugely exciting time to be joining the team as we’re still small enough that you’ll have a significant impact on the company’s growth trajectory and culture, yet large enough to have a great structure, experienced leaders and world-class benefits in place.
About The Role
Are you ready to kickstart your career in sales and make a real impact in the world of tech? Joining Sona as a Business Development Representative means being part of an early-stage, high performing team in a business solving a real problem with a must-have product and a huge growth ceiling.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
This role offers dedicated mentorship from top-performing AEs and a clear growth path, perfect for someone who thrives on ownership and building best practices from the ground up in an innovate and high-growth business.
Responsibilities
- Identify and engage with prospects in the Social Care or Hospitality vertical.
- Partner with our marketing and sales teams to create compelling outreach strategies.
- Making outbound calls to strategic contacts (Directors / C-Suite).
- Running discovery calls.
- Experiment to determine the right messaging and content for prospective customers across all funnel stages.
- Arrange meetings with customers and Account Executives.
- Collaborate closely with seasoned professionals who are invested in your growth and success.
- Be the face of Sona. Attend relevant events and trade shows to meet current and future customers in-person.
This is not just another BDR role; it’s a chance to be part of something meaningful, with a team that values your potential and is ready to support your career development every step of the way.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Requirements
- You have at least 6-12 months of experience in a sales development role at a tech or software company.
- You have ambition, resilience, and a genuine passion for career growth.
- You have a curiosity to learn and adapt in a dynamic, fast-paced environment.
- You're comfortable picking up the phone to senior people (C-Suite, Directors etc).
- You're obsessed with finding new ways of delivering business growth; you're motivated by hitting targets and capable of self-directing.
- You're interested in sales psychology and communication. You're always testing and trying new things to figure out what messaging converts a prospect into a meeting.
Benefits
- Salary: £40k + 50% OTE bonus
- Hybrid - Monday, Wednesday & Thursday in the London office (Soho)
- Share options
- 35 days annual leave (25 days standard plus 10 flexible public holiday days)
- Extra day of leave for every year of service
- Pension contributions matched up to 5%
- Comprehensive health insurance
- Enhanced parental leave & pay
- Annual all expenses paid team retreats
- The latest Macbook and equipment budget for your home office
- Professional development budget
- Unlimited free books
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location