The Citation Group
Business Integration Analyst
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Integration Business Analyst
Location: Remote (with occasional travel to HQ in Wilmslow)
Salary: Competitive
We are the Citation Group - a collective of businesses dedicated to supporting small and medium-sized enterprises across a range of essential services. We know that running a business means juggling a lot. Our mission is to ease these pressures by providing expertise, guidance, and solutions that enable business leaders to focus on what they do best. From HR and Health & Safety to Cybersecurity, E-Learning, and ISO compliance, we’ve got you covered.
Citation has achieved strong growth through a combination of organic expansion and strategic acquisitions, continually broadening our expertise, services, and reach to create a one-stop shop that supports businesses across the UK, Canada, and Australia.
The Role
The Integration Business Analyst is a programme-level role responsible for driving deep discovery, requirements definition, and operating model design across Citation Group's post-acquisition integrations.
The role ensures that integration activity is grounded in a thorough understanding of the acquired business — its processes, customers, commercial flows, and operational model — and that this understanding is translated into clear requirements, defined journeys, and a business case that supports sound integration decisions.
Working closely with the Integration Programme Director, Enterprise Architect, and Project-level delivery teams, the IBA is the analytical and design authority for the business dimension of each integration.
Key Responsibilities
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Deep Dive Discovery & Documentation of As-Is State
- Lead structured discovery of each acquired business at the point of onboarding into the integration programme
- Document current-state processes, systems, data flows, commercial models, and organisational structure
- Produce a clear, evidenced as-is baseline that informs integration design decisions and surfaces early risks
- Ensure discovery outputs are shared with the Enterprise Architect to support end-state architecture design
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Detailed Requirements Definition
- Translate discovery findings and integration objectives into structured, actionable requirements
- Work with workstream leads and business SMEs to capture functional and non-functional requirements across commercial, operational, technology, and people dimensions
- Own the requirements register for each integration, maintaining traceability from business need through to delivery
- Validate requirements with stakeholders and ensure sign-off prior to solution design
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Operating Model Definition
- Define the target operating model for each acquired business post-integration, covering organisational structure, roles, processes, and ways of working
- Identify gaps between the current state and the target model, and frame these as integration decisions or workstream inputs
- Ensure the operating model is aligned with Citation Group's wider organisational standards and the specific commercial rationale for the acquisition
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Customer Journey Mapping for All Cross-Sell Flows
- Map end-to-end customer journeys for all cross-sell opportunities identified through the integration, including entry points, handoff moments, and friction points
- Work with Commercial, Marketing, and Product stakeholders to design target journeys that maximise revenue realisation from the acquired customer base
- Ensure cross-sell journey designs are documented and handed over to delivery teams with sufficient clarity to act
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Process Design
- Design target-state processes across key integration workstreams, including customer onboarding, account management, billing, support, and offboarding
- Produce process maps (swimlane or equivalent) to the level of detail required for system configuration, training, and operational handover
- Identify process risks, dependencies, and exception flows, and ensure these are captured in the programme RAID log
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Business Case Alignment
- Support the Integration Programme Director in maintaining business case integrity throughout delivery — tracking whether integration activity remains aligned to the original value creation thesis
- Flag material deviations from the original commercial rationale and bring these to SteerCo attention with supporting evidence
- Contribute to post-integration reviews by evaluating whether business case assumptions proved accurate and documenting lessons for future acquisitions
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About You
Essential
- Proven experience as a Business Analyst in complex change, transformation, or integration programmes
- Strong process analysis and mapping skills; able to conduct discovery independently and document findings clearly
- Ability to translate business complexity into structured requirements that delivery teams can act on
- Experience designing operating models or customer journeys in a commercial environment
- Excellent stakeholder engagement skills — comfortable working with senior leaders and operational SMEs alike
- Strong written communication; able to produce high-quality documentation under programme time pressure
Desirable
- Experience in M&A integration or post-deal transformation
- Familiarity with SaaS, eLearning, HR tech, or compliance services businesses
- Exposure to CRM/billing platform migrations (Salesforce, Dynamics, Chargebee, Stripe)
- Understanding of commercial cross-sell and upsell flows
- Experience of working with HR, Payroll, WFM, Health & Safety, Compliance, ISO, verification products would be a bonus
- Project Management skills
- Experience working in a PE-backed, multi-entity environment
Perks
Here’s a taste of the perks we roll out for our extraordinary team members:
- 25 Days of Holiday + 8 Bank Holidays: We’re talking sun-soaked beaches, snow-capped mountains, or simply your favourite cozy spot at home. Take your well-deserved break with 25 days of holiday, plus those cherished bank holidays.
- Birthday Bliss: Your birthday isn’t just another day on the calendar; it’s YOUR day! Enjoy it in style with a day off, because at Citation, we believe in celebrating YOU.
- Post-Wedding Bliss: Newlyweds, we’ve got something special for you too! Extra one week of holiday to bask in the glow of post-wedding happiness.
- Growing Families: We’re all about supporting our Citation family, and that includes expectant parents. Vouchers and special perks await to celebrate the newest addition to your family.
- Healthcare cash plan: Your well-being is our priority. That’s why we offer private healthcare to ensure your peace of mind and keep you feeling your best.
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