Campaign Officer

About the Role

We are seeking a proactive, highly organised Campaigns Officer to join the Communications Directorate at the Royal College of Radiologists, playing a key role in delivering impactful, insight-led marketing campaigns that engage members and stakeholders.

This is an exciting opportunity to take ownership of multi-channel marketing campaigns from brief to evaluation, helping to shape how we promote our membership, workforce and brand priorities. Working closely with Brand, Content and Membership teams, you’ll deliver compelling messaging, coordinate activity across channels and use data to continually improve performance. If you thrive on turning strategy into action and want to make a tangible difference through effective communications, we’d love to hear from you.

What you’ll do

• Plan, coordinate and deliver targeted, insight-led marketing campaigns from brief through to evaluation.
• Develop clear campaign plans including objectives, audiences, messaging, channels, timelines and KPIs.
• Commission high-quality campaign assets and write engaging, on-brand copy across email, social and digital platforms.
• Manage multiple marketing campaigns simultaneously, keeping activity on track and stakeholders informed.
• Monitor performance using analytics tools, reporting on results and using insight to optimise future activity.
• Collaborate with Brand, Content and Membership teams to ensure joined-up, consistent communications.
• Identify opportunities to improve targeting, testing and campaign effectiveness through continuous learning and optimisation.