Prop Firm Match
Chief Revenue Officer (CRO)
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Chief Revenue Officer (CRO)
Chief Revenue Officer (CRO) – $10K–$15K Gross Base
About PFM
Prop Firm Match Global FZCO is a leading platform for discovering, comparing, and selecting top proprietary trading firms. We empower traders with tools to compare challenge details, read verified reviews, and access accurate payout data. Our fully remote, globally distributed team prioritises quality, ownership, and practical impact over bureaucracy.
Founded on clarity and meaningful contribution, PFM welcomes traders, technologists, marketers, and operators—your work directly shapes how thousands of traders find and trust proprietary firms.
About the Department
The Commercial function spans two business units (Prop Firm Match (Firms) and Prop Firm Business (Vendors)). It owns all revenue streams: affiliate rev-share, CPA (cost-per-acquisition), exclusive offers, vendor commissions, and standardised commercial terms with top prop firms.
Current focus: Scaling annual revenue (ARR) from $10M→$30M+, while building the Commercial operating system for long-term growth.
About the Role
As Chief Revenue Officer, you will:
- Own every revenue stream across both business units
- Scale ARR from $10M→$30M+ while refinancing and optimising commercial models
- Typify as a hybrid CRO and CCO: balance classic revenue leadership with operational discipline
- Reignite top firm relationships to unlock immediate revenue lifts
- Build the Commercial team from scratch (Head of Firms, Head of Vendors, SAMs, VPMs, Account Coordinators)
- Implement RevOps infrastructure (CRM, forecasting, attribution, reporting)
Key Responsibilities
1. Drive Immediate Revenue Uplift via Top Partnerships
Target: Immediate return from high-value firm relationships. Focus areas:
- Personnel owning top prop firm partnerships from day one
- Optimising exclusive offers, attribution models, and co-marketing
- Leading the 90-day key firm relationship turnaround
- Enforcing single point of contact (POC) discipline
2. Expand Revenue Engine Across Both Business Units (BUs)
Target:
- Affiliate + CPA models expanded across all vendors/firms
- Prop Firm Business scaling from 0→40 vendors Y1, 40→90 Y2-3
- Standardised commercial terms implemented with top 25 prop firms
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Key tasks:
- Negotiate and standardise affiliate rev-share, CPA, and exclusivity terms
- Build and launch Prop Firm Business commercial model (vendor-to-firm matching, rev share, audit rights)
- Roll out standardised contracts (rev share, tail clauses, attribution, dispute resolution)
- Drive new business pipeline alongside the team you grow
3. Drive Retention, Expansion, and Net Revenue Retention (NRR >100%)
Target:
- NRR above 100% by Q3
- High retention rates, improved renewal terms, and compounded revenue growth
Tactics:
- Quarterly Partner Commercial Reviews with top firms and vendors
- Renew exclusive offers at improved terms, recalibrate rev share where necessary
- Own Prop Firm Business vendor listing renewals
- Align with Marketing to optimise newsletter/content loops boosting affiliate revenue
4. Build a Scalable Commercial Operating System
Target:
- Establish unified Commercial unit running on a weekly cadence
- Standardise quarterly forecasting and reporting across both BUs
- Implement CRM and RevOps infrastructure with proactive anomaly detection
- Full autonomy for senior leadership (CEO, COO) to focus on product and vision
Tactics:
- Build forecasting, scorecards, and reporting tools from scratch
- Introduce daily commercial pulse checks + weekly standup with SLT visibility
- Define deal qualification and dispute resolution SOPs
- Find and adopt CRM and automation tools (e.g., automated enrichment, attribution tracking)
What We Look For
Must-Haves
✅ 10+ years of commercial leadership (CRO, VP Commercial, Head of Revenue in a high-growth company) ✅ Built and led commercial teams of 10–25 across (new biz, account management, BDR/partnerships) ✅ Strong RevOps foundations:
- CRM (e.g., Salesforce, HubSpot)
- Pipeline forecasting/weighted metrics
- Attribution modelling ✅ Highly strategic + financially disciplined, with proven writing/communication skills ✅ Track record of scaling revenue (10M→30M ARR) and achieving NRR >100% ✅ Remote-first mindset with inbox velocity driven by clear, structured messaging
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Nice-to-Haves
✦ Two-sided marketplace or affiliate-driven revenue models (e.g., SaaS, fintech) ✦ Experience in financial trading, prop trading, or fintech-adjacent markets ✦ Multi-BU P&L accountability within complex sales ecosystems ✦ International scaling playbooks (global expansion tacticians welcome) ✦ Enthusiasm for AI/automation in commercial workflows (pain points like governing revenue recognition, partnership audits)
Compensation
Base Salary: $10,000–$15,000/month (gross)
- Performance-linked variable + equity participation
- Off-cycle meetings for SAFe-aligned alignment if applicable
Reporting Structure
- Solid-line: Martin Jensen (CEO)
- Dotted line: Ashlee Carlile (COO)
- Direct reports: Head of Firms, Head of Vendors, SAMs, VPMs, Account Coordinators (teaming built by Q2)
- Collaborates with: • CSO (Chief Strategy Officer) • CFO, Finance, Legal & Compliance • Marketing, Customer Experience, Product, Analytics (Konstantinos K.)
- Upward reportingCadence: • Weekly 1:1 with CEO • Weekly SLT Commercial readout • Daily Commercial pulse + weekly standup with SLT visibility
Employment Terms
📍 Remote. Working day aligned to 11:00–17:00 CET (+4h overlap with EU/Middle East/US East Coast). ⏰ Flexible schedule, guaranteed 4+ CET-aligned core overlap. 📥 Full-time (40hr/week) NTLC eligible.
Company Culture & Benefits
PFM is an equal opportunity employer. We value diversity in backgrounds, perspectives, and experiences. Every applicant is reviewed—connecting with you isn’t just about formal qualifications.
Explicitly discouraged? If this role isn’t a match, consider Talent Pool application—we may have openings for: • Trading operations • Customer success • Compliance • Partnerships
Pending Q&A giveaways, we’re mission-driven: Strong familiarity with prop trading or recognition of the prop firm landscape is an asset.
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