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N.B. This role does not come with relocation assistance, therefore candidates must be currently based in the Manchester area, UK, in order to be considered.
Job Title: Commercial Manager
Role location: Manchester, UK (Hybrid)
Frequent business travel required for the role (2-3 x a quarter)
Role Overview
Responsible for owning and executing Attractions commercial strategy by driving the growth, optimisation, and success of our supply partnerships in a select portfolio; identifying, assessing, and onboarding new partners while strengthening and expanding existing relationships to maximise long-term value.
Working within a structured commercial framework defined by the Attractions leadership team, the Commercial Manager has full ownership of a portfolio of Attractions supply partners and is instrumental in shaping partner agreements, aligning terms with business objectives, and ensuring that partnerships are both competitive and sustainable.
Key Job Responsibilities And Duties
- Deliver commercial targets (including but not limited to ABTR, commission, genius, promotions, competitiveness, quality) for a defined portfolio in consultation with, and approved by Attractions Leadership team
- Drive incremental volume and margin
- Identify, assess, and engage prospective supply & connectivity partners to enhance our Attractions supply offering
- Lead discussions to structure partnerships in line with predefined commercial objectives
- Support the development of mutually beneficial agreements by providing detailed market analysis and insights.
- Proactively drive business development and supply acquisition initiatives, targeting high-value partners to expand our Attractions portfolio.
- Oversee the partner onboarding process to ensure smooth integration and operational success.
- Serve as the primary relationship owner for key supply partners, ensuring long-term success.
- Continuously evaluate partner performance, identifying opportunities for improvement and growth.
- Provide structured recommendations to refine and enhance existing agreements, ensuring competitiveness.
- Act as a strategic advisor to partners, guiding them on best practices to align with business needs.
- Lead annual and quarterly business reviews externally with partners to ensure we are driving the strongest possible commercial results and communicating this performance internally to the Attractions Leadership team.
- Represent Booking.com to partners in market visits and at local and regional tourism and industry events, with the goal to develop ever stronger partnerships, driving our mutual business and ensure close relationship with local stakeholders.
- Work closely with all of the Commercial team, Operations, Marketing & Product to refine and execute Attractions commercial strategies, providing data-driven insights and recommendations.
- Deliver quality reports on results and performance for information support to Attractions leadership team
- Liaise with internal teams (operations, finance, legal, data and product etc.) to facilitate the successful implementation of partner agreements.
- Ensure collaboration with other channels and functions within the organisation to achieve targets and KPI's.
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Role Qualifications And Requirements
- Must have extensive experience (5+ years) in a current commercial (account management, business development, partnerships) role, ideally within the Attractions & Experiences industry.
- Proven track record in business development, strategic sourcing, or supply acquisition, with a demonstrated ability to build a pipeline from scratch.
- Strong experience in the end-to-end sourcing lifecycle, from identifying market gaps to successfully onboarding and scaling new supply partners.
- Strong commercial acumen with a deep understanding of market dynamics and key business drivers.
- Exceptional analytical skills with the ability to evaluate opportunities and present data-driven insights.
- Proven ability to structure and influence agreements within a defined commercial framework.
- Excellent stakeholder management skills, with experience navigating complex commercial discussions.
- Advanced commercial skills, with the ability to work within strategic guidelines while driving meaningful impact.
- Solution orientated and results driven with a strong work ethic, self directed and resourceful
- Language English
Benefits & Perks - Global Impact, Personal Relevance:
Booking.com’s Total Rewards Philosophy is not only about compensation but also about benefits. We offer a competitive compensation and benefits package, as well unique-to-Booking.com benefits which include:
- Annual paid time off and generous paid leave scheme including: parent, grandparent, bereavement, and care leave
- Hybrid working including flexible working arrangements, and up to 20 days per year working from abroad (home country)
- Industry leading product discounts - up to 1400 per year - for yourself, including automatic Genius Level 3 status and Booking.com wallet credit


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Diversity, Equity and Inclusion (DEI) at Booking.com:
Diversity, Equity & Inclusion have been a core part of our company culture since day one. This ongoing journey starts with our very own employees, who represent over 140 nationalities and a wide range of ethnic and social backgrounds, genders and sexual orientations.
Take it from our Chief People Officer, Paulo Pisano: “At Booking.com, the diversity of our people doesn’t just build an outstanding workplace, it also creates a better and more inclusive travel experience for everyone. Inclusion is at the heart of everything we do. It’s a place where you can make your mark and have a real impact in travel and tech.”
We ensure that colleagues with disabilities are provided the adjustments and tools they need to participate in the job application and interview process, to perform crucial job functions, and to receive other benefits and privileges of employment.
Application Process:
Let’s go places together: How we Hire Detailed instructions on post-application requirements including any required application materials, deadlines, portfolios, coding challenges, or other assessments as defined by BU or department.
This role does not come with relocation assistance.
Booking.com is proud to be an equal opportunity workplace and is an affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We strive to move well beyond traditional equal opportunity and work to create an environment that allows everyone to thrive.
Pre-Employment Screening
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