FALSE 9
Commercial & Partnerships Director

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About FALSE 9
FALSE 9 is an independent creative studio specialising in sport, culture and premium brands. We partner with leading sports organisations and ambitious brands to create campaigns, content and brand experiences that move culture forward. We're looking for a Commercial & Partnerships Director to help drive the next stage of our growth.
This isn't a traditional sales role. It's an opportunity for someone who enjoys building relationships, spotting opportunities and helping shape an ambitious independent business.
The Role
You'll lead the commercial growth of FALSE 9 by building long-term relationships, developing strategic partnerships and creating a strong pipeline of opportunities across sport, lifestyle and premium consumer brands. You'll play a key role in shaping how the business grows while helping us build lasting partnerships with clients who share our ambition.
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Responsibilities
- Lead new business and commercial strategy.
- Build relationships with brands, rights holders and key decision-makers.
- Develop strategic partnerships and collaboration opportunities.
- Manage the new business pipeline from introduction through to close.
- Lead proposals, pitches and commercial negotiations.
- Help shape the commercial future of FALSE 9.
About You
You'll likely have experience in commercial partnerships, business development, sponsorship, agency growth or premium consumer brands. More importantly, you'll be someone who:


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- Builds genuine long-term relationships.
- Thinks commercially and strategically.
- Enjoys opening doors and creating opportunities.
- Is confident working with senior decision-makers.
- Has a passion for sport, culture and premium brands.
Why Join FALSE 9?
- Join a small, ambitious team with the freedom to make a genuine impact.
- Help shape the future growth of an independent creative studio.
- Build relationships with some of the biggest names in sport.
- Play a leadership role with real influence over how the business grows.
Location: London (Hybrid)
Salary: Competitive + performance bonus.
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