Prima Group
Communication & Marketing Advisor
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Communication & Marketing Advisor
An exceptional opportunity has arisen to join one of North West’s leading housing associations. Prima Group is an ambitious, forward thinking and innovative place to work, We see our people being key to our success, and are Gold Award members of Investors in People.
As a Communication & Marketing Advisor you will be telling the story of Prima, by delivering a comprehensive communication and marketing service for the Group focusing on best practice, improving quality, consistency and impact of our communications and output.
Location: Flexible hybrid working arrangements between home and Prima offices.
Salary: £31,750 Per Annum (including an essential car user allowance of £1,460 PA)
Communication & Marketing Advisor Main Duties
Communications
Supporting Prima’s aims by planning in communication and campaigns, managing the consistent distribution of information to all stakeholders. To identify, research and develop opportunities and content that will present a positive image of the organisation and to raise its profile, develop its reputation and maximise reach. To co-ordinate the preparation of press releases including content and responses to media enquiries and developing good working relationships with media outlets. To promote activities Prima are involved into relevant stakeholders. To create content and regularly update and prepare relevant material for all channels, print and digital. This includes social media and digital platforms and emerging channels. Monitor the effectiveness and impact of marketing and communications campaigns and use this to inform decision making. Support with the planning and managing of events where promotion of Prima and our activities is required. Liaise with a range of external suppliers, including print, mailing houses, web hosts and merchandise companies to ensure value for money. Liaise with press as and when media enquires come in.
Design
To act as brand ambassador controlling the creative design and publications of communication, marketing and promotional materials. To design and manage the website, responsible for collating the content and format of our website and the functionality for users, including accessibility requirements. To produce corporate documents, including the Annual Report, customer newsletters and other regular publications, collating data and content, using design software. Shooting and editing visual content, creating videos, images and graphics that are engaging and informative using cameras, video recording equipment and drones.
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Collaboration
Support Prima in identifying and submitting award nominations and applications where relevant to our objectives. Manage the communication aspect of the intranet, ensuring content is engaging. Support other teams with drone usage for surveys and other uses. Work with partners to develop content, communications and marketing materials for example LCR and CHP, managing their social media accounts and websites as required.
Communication & Marketing Advisor Person Requirements
Proactive, self-starting and self-motivated. Creative approach to communications Relationship Management Organised Project management Adaptable Customer focus Eye for detail Influencing skills, able to communicate at all levels Demonstrates drive and resilience Full driving licence and use of a car for work
Skills & Competencies For The Role
Educated to A’ Level standard or equivalent Marketing/communications/PR qualification, degree or equivalent, CIM accreditation would be desired Experience of working within a communication and/or marketing role where focus has been on producing high quality content and campaign management Having experience across a broad range of media including digital, social and print to produce engaging content and campaigns Experience of delivering high quality information within required timescales Digital marketing experience (including website, CMS and social media) Strong IT skills in packages relevant to role (InDesign, Adobe, Canva, Illustrator, Squarespace) Experience of video creation – shooting and editing Experience of working with design agencies and external suppliers, including briefing and project managing their activities. Contributing to and fulfilling design, photography and film briefs Knowledge of customer segmentation methods for targeted communications
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Communication & Marketing Advisor Benefits- why work for us?
Healthcare Cash Plan scheme – offering contribution to dental and optician costs, mental health support sessions and virtual GP appointments Salary sacrifice scheme for qualifying staff Pension scheme 24 days annual leave plus bank holidays plus 4 additional Concessionary Days over the Christmas period Day off on your birthday (additional day) Volunteering Scheme Long Service Awards 35-hour week Monday-Friday Fully flexible working arrangements – hybrid working from the office and from home. Free parking on site at Prima’s two offices Enjoy Benefits Membership – offering great perks such as reduced gym membership and technology loans.
Prima Group is an equal opportunities employer committed to creating an inclusive environment where diversity is valued, and everyone is treated with dignity and respect. We welcome applications from all qualified candidates, regardless of race, gender, disability, religion/belief, sexual orientation, or age.
Prima Group has signed up to the Disability Confident Scheme and the Caring Business Charter. We guarantee to interview all applicants with a disability and those care experienced young people, who meet the minimum criteria for the vacancy. Please specify if you wish to be considered under this scheme.
If you wish to apply in a different format, such as a video application, please visit our website to see how Work For Us — Prima Group or www.primagroup.org/work-for-us
If you want to be at the forefront of shaping Prima Group’s ambitions, then we would love to hear from you. Please visit our website for more information about Prima Group.
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