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Communications Officer (Content & Marketing / Digital), CITIZENS UK

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Citizens UK
Citizens UK is the UK’s biggest, most diverse and most effective people-powered alliance. We bring communities and local organisations together to work on issues that matter; from campaigning for zebra crossings on dangerous roads, to reforming the immigration system, to the Living Wage campaign. We have a track record of winning change through hundreds of local and national campaigns. We know everyday people have the ability to shape the world around them. We believe that through developing local leaders, we can drive nationwide change and create community-led solutions to big and small problems.
This role will also work closely alongside the Living Wage Foundation communications function. The Living Wage movement began in 2001, after Citizens UK brought together communities in East London to discuss poverty and low pay. The campaign grew in momentum and soon required a mechanism to recognise employers who wanted to join the movement, which saw the establishment of the Living Wage Foundation in 2011. Still part of Citizens UK today, the Living Wage Foundation continues to work with community organisations to make sure the voices of both workers and businesses are part of the Living Wage movement. We now work with over 16,000 employers, benefitting over 475,000 people and winning over £4bn of better wages for people who need it most.
Purpose
At Citizens UK, our staff work within communities to develop leaders, strengthen organisations, campaign for change and organise across difference. There are various project roles and operational, communication, finance and HR roles that support the organisation and project staff and organisers to deliver on this mission and work. This work is rewarding and can be challenging; it requires a personal commitment to inclusion, a willingness to listen and disagree respectfully, and an interest in working in an organisation where our staff, member institutions and leaders will come from a diversity of backgrounds and often hold views that may be very different from our own. More information about how we operate within this context and build trusted relationships across difference can be found on our website and is covered in induction. Onboarding and navigating this relational culture, and type of work, is supported by line managers and further training.
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Content & Marketing Officer
Main responsibilities
- Create engaging written, graphic and video content.
- Deliver integrated marketing campaigns across digital channels.
- Support website, email marketing, SEO/PPC and media activity.
- Produce creative assets and support fundraising and internal communications.
- Use audience insight and AI to improve communications.
Person Specification
Qualifications:
- Degree/training in communications, marketing, media or community organising (D)
Experience:
- Communications, marketing or digital content (E)
- Managing multiple priorities (E)
- Campaign experience (D)
Skills & Knowledge:
- Strong communication skills (E)
- Digital communications and marketing knowledge (E)
- Adapt content for different audiences (E)
- Organisation and attention to detail (E)
- Data insight (D)
- Creative tools (D)
Personal Qualities:
- Proactive and takes initiative (E)
- Commitment to Citizens UK's values (E)
- Passion for storytelling (E)
- Strong relationship-building skills (E)
- Adaptable and responsive to feedback (E)
Digital Communications Officer
Main responsibilities
- Lead social media and digital communications.
- Create engaging digital content and campaigns.
- Manage website and email communications.
- Grow audiences through digital engagement.
- Monitor performance and support colleagues with digital communications.


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Person Specification
Qualifications:
- Degree/training in communications, marketing, media or community organising (D)
Experience:
- Digital marketing campaigns (E)
- Digital content creation (E)
- Social media management (E)
- Marketing, design or filming (D)
- Crisis communications (D)
Skills & Knowledge:
- Digital storytelling (E)
- Social media platforms and scheduling (E)
- Website CMS/UX (E)
- Excellent communication (E)
- Project management (E)
- Paid media (D)
- Photography/video/design software (D)
- Fundraising communications (D)
Personal Qualities:
- Adaptable and takes initiative (E)
- Commitment to Citizens UK's values (E)
- Passion for community organising (E)
- Strong relationship-building skills (E)
- Willingness to travel (D)
About The Application Process
We work within diverse communities bringing people together. In line with our Inclusion value, we would love to see applications from LGBTQIA+ people, people from racialised communities, people living with disabilities and people of faith, all to better represent the communities we work in. We want our employees to have the working conditions that allows them to fully participate, be able to be their best authentic selves and thrive doing so, and we have employee networks to support staff. Even if you don’t quite meet all the required criteria still consider applying, as we invest in our employees and support them to develop the skills and knowledge required to deliver their role.
For questions and reasonable adjustments regarding your application including information in a different format, or our recruitment process, please email us.
Please see the attached Job Description and Person Specification for full details of the role and requirements.
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