Imparta
Content Designer
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About the Company
Imparta is a global leader in performance improvement for Sales, CX, and Leadership. Imparta’s 25 years of research and experience with leading global organisations allows it to deliver:
- The skills to win: Imparta’s modern, research-based methodology equips sellers to make sense of each situation, choose the right response, and deliver results based on 180+ best practice skill modules.
- Embedded at scale: Imparta’s expert designers, consultants, and trainers help you assess, develop, coach, and continuously improve sales capabilities at scale, globally, in local language.
- Powered by agentic AI: i-Coach® AI is an agentic solution that delivers proactive and personalised assessment, learning, coaching, and task support for every user, integrated into your AI infrastructure.
Together, these elements allow organisations to assess, develop, coach, practice, and continuously improve sales capabilities at global scale, while tracking results and adjusting as the team and markets evolve. They can be used to plug gaps in sales enablement, or to build an entire enablement solution.
About the Role
The Content Designer is responsible for contextualising core content and assets, turning approved learning architectures and outlines into detailed, engaging, and accurate learning materials. This role creates and refines facilitator guides, participant materials, digital content, AI-enabled practice, tools, and supporting resources, ensuring that they are clear, practical, and consistent with Imparta’s methodologies and the client’s context.
Responsibilities
- Detailed content development: The Content Designer will utilise i-CoachAI to develop high-quality session plans, scripts, slides, workbooks, roleplays, scenarios, and job aids from Architect level designs. They will ensure that content is accurate, relevant, and written in a tone and style appropriate to the audience and client brand. They will also contextualise Core content where needed.
- Contextualisation and localisation support: They will contextualise core or adapt existing materials for specific clients, tiers, roles, and markets, following agreed contextualisation guidelines and localisation processes. They will work with Architects and translators to maintain fidelity to the underlying concepts while ensuring local relevance.
- Collaboration with production: The Content Designer will work closely with the production team to bring content to life. They will provide clear briefs, review outputs against requirements, and iterate efficiently to achieve the desired learner experience.
- Quality assurance and refinement: They will apply agreed QA checklists to their own work and support formal review cycles, incorporating feedback from Architects, subject matter experts, facilitators, and clients. They will help ensure that rework stays below target levels.
- Asset management and reuse: The Content Designer will tag, organise, and update content assets so they can be found and reused effectively. They will contribute to building a structured library of examples, case studies, activities, and practice scenarios that can be re-applied across clients and segments.
- Innovation and improvement: They will stay current on effective learning design techniques and tools, including the use of AI for practice, feedback, and content generation, and suggest improvements to formats, templates, and patterns.
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Success Measures
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- Quality and timeliness: Content delivered to agreed standards and timelines, contributing to overall studio schedule adherence and low rework levels.
- Client and learner feedback: Positive feedback on clarity, relevance, and engagement of materials, contributing to target CSAT and NPS.
- Efficiency and reuse: Increased reuse of well-designed elements and templates; reductions in development time for similar asset types over time.
- Collaboration: Strong feedback from Architects, SMEs, production, and facilitators on the clarity, completeness, and usefulness of content; smooth hand-overs and low levels of avoidable clarification.
Values and Behavioural Expectations
Content Designers are expected to demonstrate attention to detail, pride in craftsmanship, and a learner-centric mindset. They should be open to feedback, collaborate respectfully, manage deadlines reliably, and balance creativity with adherence to Imparta’s methodologies, brand, and security standards.
Essential
- Strong content development skills utilising AI.
- Ability to ensure accuracy and relevance in content creation.
- Excellent collaborative skills across all design functions.
- Proficiency in applying quality assurance processes.
- Organizational skills for managing content assets.
- Ability to contextualise existing core assets.
- Ability to design bespoke programmes.
Desirable
- Experience in contextualization and localisation of learning materials.
- Innovative mindset with knowledge of AI-driven learning design.
- Ability to manage client feedback effectively.
- Skills in increasing efficiency and reuse of content elements.
- Articulate rise
Compensation
£40k - £50k depending on experience
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