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Wellcome Trust

Content Lead

London
£70k – £87.6k/yr
Posted 1 day ago
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Content Lead

Salary: £70,080 - 87,600 Per annum

Interview: Week commencing 20th July

Contract type: Permanent


About the Role

The Wellcome Trust is a global charitable foundation. We improve health for everyone by funding science, leading policy and advocacy campaigns, and building partnerships.

We plan to spend £16bn over the next ten years, funding new discoveries in life, health, and wellbeing, and taking on three global health challenges: mental health, infectious disease, and climate and health.

These challenges need the bold science we support, but they won’t be solved by science alone.

We are looking for a Content Lead to join our Corporate Affairs – Communications team.

Where in Wellcome will I be working?

You'll join the News and Content team within Corporate Affairs, reporting to the Head of News & Content and leading a team of seven digital content specialists. Working closely with colleagues across Communications, Brand and Corporate Communications, Media and Planning, and Wellcome's programme teams, you'll play a key role in shaping how the Wellcome Trust communicates its mission and work to audiences around the world.

What will I be doing?

As Content Lead, you will lead the development and delivery of Wellcome's digital content strategy across all of Wellcome Trust’s work, ensuring our content is insight-led, audience-focused, and aligned to organisational priorities.

  • Oversee the creation, optimisation, and distribution of compelling digital content across owned and paid channels.
  • Translate complex scientific and policy topics into clear, engaging stories that strengthen Wellcome's influence and reputation.
  • Use audience insights, analytics, and AI-powered tools to shape editorial direction, identify emerging opportunities, and continuously improve performance.
  • Lead and develop a high-performing team, providing editorial leadership, coaching, and capability building.
  • Work collaboratively with senior stakeholders across the organisation to deliver integrated communications campaigns and respond to emerging issues.

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Is this job for me?

We're looking for an experienced digital content leader who combines strategic thinking with excellent editorial judgement and a passion for creating engaging content that delivers impact. You'll be comfortable leading teams through change, influencing senior stakeholders, and using insight, data, and innovation to shape digital storytelling.

You'll bring experience of:

  • Developing high-profile digital content strategies.
  • Leading multidisciplinary teams.
  • Building an inclusive, collaborative culture.
  • Managing competing priorities.
  • Developing others.
  • Ensuring content is accessible, evidence-based, and aligned with organisational goals.

Application Process

To apply for this role, please submit an up-to-date CV and answer two application questions demonstrating how you meet the minimum requirements below.

Minimum Criteria

  • Substantial experience leading and developing high-performing mid-sized teams and commissioning and managing external agencies, ideally through periods of change, with demonstrable experience coordinating budgets, timelines, or resources across multiple projects.
  • Significant experience in leading a team to develop digital content strategy, with demonstrable experience leading high-profile campaigns utilising a full mix of paid and organic content strategy.
  • Proven ability guiding teams to apply strong editorial judgement and understanding how to shape narratives across multiple channels while translating complex or technical information into clear, engaging digital content for diverse audiences.
  • Experience working with analytics dashboards, SEO tools, social insights, and performance measurement frameworks.
  • Experience designing and leading mentoring/training to futureproof digital storytelling, content design, including the use of AI-assisted tools.

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Additional Information

  • You can view the full Job Description on our website.
  • You can read more about the benefits we offer our employees on our website.

Our Hybrid Way of Working

We understand that our colleagues have commitments and personal interests outside of work and we strive to build a flexible working environment, in which people can perform at their best. At Wellcome, we have a hybrid way of working which is 3 days in our Euston Road offices (Tuesday, Wednesday, and Thursday) with the remaining 2 days working either remotely or in the office.

Diversity and Inclusion

Diversity and Inclusion is a priority at Wellcome. We are committed to cultivating a fair and inclusive environment, where everyone can be themselves and thrive. We are happy to discuss flexible working options for all roles. We work to ensure that our recruitment processes are as inclusive as possible to everyone. This includes making adjustments for people who have a disability or long-term condition. Please visit our website for more information on adjustments and accessibility, or contact us at jobs@wellcome.org.

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Skills

Digital Content Strategy
Editorial Judgement
Team Leadership
Content Creation
Audience Insights
Analytics
SEO
Social Insights
Performance Measurement
Mentoring
Training
AI-Assisted Tools
Campaign Management
Collaboration
Change Management
Inclusive Culture

Location

London, England, United Kingdom

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