JATO Dynamics
Content Marketing Executive
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About Us
JATO Dynamics is a global company and the leading provider of automotive market intelligence. With an insight into over 50 overseas markets, we deliver the world's most complete, accurate and up-to-date automotive data and insights, creating significant competitive advantage to our customers.
Find out more about what we do here: JATO
Our vision is to be the world’s most exciting leader in automotive business intelligence solutions. We aim to generate excitement through implementing pioneering ideas, problem solving and going beyond our customer expectations. Our JATO colleagues are partners in our future and stakeholders in our desires. Our strategic intent is to help customers create significant competitive advantage by constantly leading in connected data, information and knowledge provision, ultimately improving our customers’ work processes, informed decision-making and business results.
Role Overview
The Content Marketing Executive supports the creation of clear, well-structured content that helps customers understand our products and expertise. The role focusses on producing content that performs across modern discovery channels, including search and AI-driven tools, while supporting brand credibility and demand generation.
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Working closely with subject matter experts across the business, the role helps translate complete topics into accessible, useful content that supports both customer needs and commercial priorities.
Key Responsibilities
- Create high-quality written content for websites pages, articles, campaigns and thought leadership pieces
- Support the development of structured content aligned to key customer questions and business priorities
- Work with subject matter experts to turn technical or complex topics into clear, accessible content
- Apply SEO fundamentals such as keyword use, headings, internal linking and content structure
- Help maintain consistency in tone, messaging and terminology across content
- Refresh and optimise existing content to improve clarity, relevance and performance
- Repurpose content into multiple formats (e.g. summaries, social snippets, short-form assets)
- Collaborate with digital executive to ensure content is structured effectively for web use
- Support content planning aligned to campaigns, product launches and business priorities
- Use AI tools (Co-pilot/SEMrush) responsibly to support research, structuring and editing where appropriate
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Key Requirements
- Experience in writing B2B content (website, articles, product or campaign content)
- Strong written communication skills with attention to clarity and structure
- Understanding of SEO principles and how content supports discoverability
- Ability to simplify complex information for different audiences
- Strong organisation skills and ability to manage multiple pieces of content at once
- Interest in how content is evolving through AI tools and changing search behaviour
- Familiar with SEO or content tools (e.g. SEMRush)
Our Values
JATO core values are Integrity, People First, Collaboration, Innovation and Excellence.
Learn more about our values here: JATO Core Values
JATO Dynamics is a global business and our success is attributed to the diversity, skills and experiences of our colleagues across the world. We are proud to be an equal opportunity employer and are committed to equal employment opportunity regardless of race, sex, age, gender identity, sexual orientation, religion or belief, disability, marital status or veteran status.
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