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Growth & Company

Country Lead

London
Posted about 16 hours ago
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Job Title

Our client, a fast-growing AI-first SaaS business, is looking for an experienced Country Lead to own growth in France and/or Germany. Reporting to the VP of Marketing, this role will focus on shaping market-specific strategy, adapting central campaigns for local audiences, and building new initiatives that drive awareness, pipeline, and conversion across both regions.

This is a true ownership role rather than a pure localisation brief. They’re looking for someone who combines strategic thinking with strong execution and knows how to build traction in-market.

Key Responsibilities

  • Own go-to-market strategy for France and/or Germany
  • Build and execute market-specific growth plans across brand and performance marketing
  • Adapt central marketing activity for local audiences, channels, and commercial opportunities
  • Develop localised assets, including landing pages, case studies, logos, and campaign messaging
  • Identify and launch new initiatives to accelerate awareness, acquisition, and conversion
  • Work closely with central marketing and commercial teams to prioritise opportunities and measure impact
  • Over time, help shape the structure and leadership of the function as the markets scale

Reasons to use Rodeo

I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?

Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.

Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.

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Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.

P

Graduate Consultant — 2026 Scheme

PwC·London, UK
£35,000/yr

Why you're a good match

Strong

Your economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.

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It searches the market for you

Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.

Why you're a good match

You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.

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Strong

Experience fit

Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.

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Strong

Only hits

No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.

What We’re Looking For

  • Strong experience in France and/or Germany, ideally both
  • Native or near-native fluency in French and/or German
  • Proven track record of owning market growth in a hands-on, entrepreneurial environment
  • Experience in SaaS, B2B tech, or similarly fast-growing digital businesses
  • Confidence working in ambiguous environments with a high degree of autonomy
  • A mix of strategic thinking and hands-on execution
  • Experience collaborating across brand and performance marketing
  • Leadership potential, with appetite to build and lead a team over time

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Why Join

  • Strong product, real momentum, and serious backing
  • A broad role with real ownership and visibility
  • The chance to make a measurable impact as the business scales
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Skills

Strategic Thinking
Execution
Market Growth
SaaS
B2B
Digital Business
Brand Marketing
Performance Marketing
Collaboration
Leadership
Fluency in French
Fluency in German
Entrepreneurial Environment
Autonomy
Localisation
Campaign Messaging

Location

London, England, United Kingdom

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