Major Players | B Corp™
Creative Performance Strategist
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Job Title: Creative Strategist @ High-Growth Curated Commerce Brand
Location: London (2 days in-office)
Job Type: Full-Time, Permanent
Salary: £55,000 - £65,000 DOE
A fast-growing curated commerce brand is looking for a Creative Strategist to own paid social creative and drive growth for a newly launched proposition within the business.
The business connects a large, engaged global community with premium, accessibly priced products through a small number of trusted collaborators. Having launched just months ago, they've built strong early momentum through organic channels, and are now ready to build a scalable, testing-led paid engine to match.
This is a hybrid role sitting between performance and creative, and between strategy and hands-on delivery. You'll own paid social end-to-end, build a structured creative testing framework, and work closely with an in-house creative team and external partners to bring campaigns to life.
If you love blending data-driven thinking with strong creative instincts, and want genuine ownership in shaping a brand-new proposition from the ground up, this is a brilliant opportunity.
Key Responsibilities
- Own paid social creative strategy end-to-end (primarily Meta, with appetite to explore TikTok)
- Build and run a structured creative testing framework across concepts, hooks, formats, and variants
- Use performance data (CAC, spend distribution, creative insights) to inform what gets tested next
- Brief in-house creative teams and oversee simple content production where needed
- Manage end-to-end campaign delivery for regular product launches, coordinating timelines and assets
- Think creatively about how external partner channels can be activated to support growth
- Produce simple assets yourself where it's quicker to do so than brief out
- Work closely with senior stakeholders to shape strategy for a brand-new proposition
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Skills & Experience Required
- Around 3-6 years' experience in performance marketing or creative strategy, ideally within D2C e-commerce
- Strong working knowledge of Meta paid social; TikTok experience a bonus
- Proven ability to build and run structured creative testing frameworks
- Confident briefing writers, editors, and art directors with clear creative direction
- Comfortable with numbers and platform mechanics as well as creative thinking
- A self-starter who can operate autonomously without heavy hand-holding
Why Apply?
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- Join an exciting, newly launched brand backed by an established and successful wider business
- Take true ownership of paid social strategy and creative testing from an early stage
- Work directly with senior leadership in a highly collaborative environment
- Strong scope for progression as the brand scales
- Generous equity, private healthcare, enhanced parental leave, £1,000 annual L&D budget, and more
If you would like a confidential chat about this role or your next career move, please get in contact with: coco.young@majorplayers.co.uk
Major Players are the UK's leading digital, marketing, and creative talent agency, and over the last 30 years we've consistently championed our people and communities. As a proud B Corp™, we are committed to improving diversity, equity, and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates, and employees. We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law.
For further information about our DE&I commitments, please visit: www.majorplayers.co.uk/diversity-equity-inclusion/
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