Social Paradigm Group
Creative Strategist
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Creative Strategist
Creative Strategist – Fully Remote (UK)
About Social Paradigm Group
Our Mission Social Paradigm Group is the result of two of the UK’s leading D2C agencies, Social Nucleus and Paradigm Media, merging to form a single group built around one goal: helping ambitious ecommerce brands grow profitably.
With 60+ brand partners, £50M+ in annual managed ad spend, proprietary tech built in-house (AdSynth and eCompass), and elite teams across paid media, creative, email, and strategy, we’re building something no other agency group in the UK has under one roof.
The Role
Location: Fully Remote (UK) Employment: Full-Time Salary: £28k – £30k Reports To: Head of Client Delivery Department: Creative
As a Creative Strategist, you’ll sit inside one of our delivery pods, working side by side with Growth Strategists (media buyers) and Designers to turn strategy into high-performing creative that drives growth for our clients.
This is a high-impact, thinking-heavy role. Briefing, ideation, and creative direction are the core of what you do. You’ll be the person who translates performance data, client goals, and audience insight into creative concepts that actually drive results. This role suits someone who thrives on ideas, understands how creative drives performance on paid social platforms, and can translate that into clear, actionable direction for designers and editors to execute.
Key Responsibilities
Creative Strategy & Ideation
- Lead creative ideation and concept development for paid social campaigns across Meta, TikTok, and emerging platforms
- Write clear, detailed, high-standard creative briefs that designers and editors can execute without ambiguity
- Translate performance data, client goals, and audience insights into creative direction that drives results
- Continuously generate, test, and iterate on new angles, hooks, formats, and concepts
- Ensure creative briefs move through the pipeline on time and maintain group standards
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Ad Copy & Creative Development
- Write and refine ad copy (hooks, primary text, and headlines) aligned with platform best practices
- Develop new creative angles from winning concepts for iteration
- Ensure creative aligns with brand voice while remaining performance-driven
- Use AdSynth (our in-house ad building platform) for efficient execution
Email Marketing
- Contribute to email marketing strategy, campaigns, and automations
- Write or brief performance-led email copy and creative direction in line with wider marketing plans
Research & Insights
- Conduct ongoing creative and competitor research to inform ideation
- Stay updated with platform trends, ad formats, and creative best practices
- Share insights with the creative team to improve standards across the group
Collaboration & Quality Control
- Work closely with Growth Strategists to align creative strategy with account goals and performance feedback
- Collaborate with designers and contractors to ensure high-standard execution
- Adhere to creative and reporting standards, maintaining consistency across all clients
- Conduct quality control on creative output—nothing goes live without meeting Social Paradigm Group standards
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Requirements
We’re looking for a Creative Strategist with:
✅ Strong creative ideation and briefing skills, especially for paid ads ✅ Proven experience writing high-quality creative briefs for paid ads ✅ Experience with ad copywriting for performance-driven campaigns ✅ Email marketing knowledge (campaigns, automations, and execution) ✅ In-depth understanding of paid social advertising, with preference for Meta and TikTok ✅ A performance mindset—prioritising creative’s impact on results and analytical approach ✅ High attention to detail, ability to give and receive constructive creative feedback ✅ Comfortability thriving in a fast-paced, remote environment with tight deadlines and agile workflows
Why Join Social Paradigm Group?
- Work inside a group that owns proprietary tech (AdSynth & eCompass), exclusively available in the UK
- Support 60+ growing brands across health, wellness, lifestyle, fashion, and more
- Join a young, ambitious, results-driven team that takes work seriously
- Clear career progression with new leadership roles created as the group scales
- Fully remote with:
- 30 days annual leave
- Birthday off
- Monthly team days and social events
- A collaborative culture focused on ambition and profit-driven growth
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location