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CRM Executive
CRM Executive
About Pion
Pion is the award-winning platform where audience verification, data ownership, and marketing reach converge. We help 3,500+ brands—including the world’s biggest retailers—build lasting loyalty across 10 consumer groups in 100+ territories. Whether through Student Beans, Beans iD, or our YMS events, we enable growth without compromise. At Pion, you’ll help us build a smarter, more transparent future for global commerce.
Life at Pion: Where People Thrive
At Pion, we’re driven by big ideas and bold thinkers. Our purpose revolves around making it possible to reward those who shape our world—from Students to Healthcare workers. To achieve this, we embrace diverse perspectives and a culture where everyone belongs.
Our values, shaped by our SHARP principles, underscore our mission: to empower individuals, break barriers, and foster a thriving collaborative environment.
Note: We understand that qualifications and gender can influence job applications. We value your uniqueness. If you tick even one box of this job description, please apply.
For adjustments to support your application, email talent@wearepion.com.
About the Role
We are looking for an ambitious CRM Executive to join our team. This role provides dynamic responsibility and growth opportunities in the heart of our Global CRM operations.
Responsibilities
- CRM Management:
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Own and manage the US & ROW (Rest of World) promotional calendar, including email, push notifications, and newsletters, ensuring a well-balanced mix and consistent delivery.
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Plan, build, and execute US & ROW CRM communications, including:
- Briefing (collaborating with stakeholders)
- Scheduling (swift and effective campaign timing)
- Deployment (launching programs)
- Performance analysis (measuring success)
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Campaign execution:
- Support the delivery of targeted campaigns (e.g., Student Beans and other tactical sends) to drive engagement and commercial performance.
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Innovation and testing:
- Lead the US CRM testing roadmap, including running A/B tests and sharing insights, learnings, and recommendations with the wider team.
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Analytics and reporting:
- Regularly produce weekly and monthly performance reports, identifying trends, optimisation opportunities, and future test ideas.
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Collaboration:
- Collaborate closely with CRM and wider marketing teams to share best practices, provide actionable feedback, and contribute to a positive, high-performing culture.
About You
We’d love to hear from you if you have the following skills and experience:
- Proven experience in a CRM leadership role within a B2C environment (notably in e-commerce, retail, subscription, or marketplace businesses).
- Hand-on experience in managing a CRM marketing calendar.
- Strong experience with A/B testing initiatives, coupled with a data-driven approach to optimisation.
- Technical competency using an ESp (Email Service Provider) such as Iterable, Braze, Klaviyo, Mailchimp to build, deploy, and report on campaigns.
- The ability to translate campaign performance metrics into actionable improvements and recurring tactical adjustments.
Life at Pion
Take a look at what makes Pion an exceptional place to work:
💰 Competitive salary tailored to the role’s demands.
🌴 Holistic benefits:
- 30+ days of annual leave (including public holidays)
- Accredited as one of the ‘Great Places To Work’ in three distinct categories
Get help with your application
Your very own career expert that helps elevate your application to the next level.
🧐 Personal and career development:
- Full commitment to professional growth strategies such as coaching workshops and clear career progression plans
👩🏽💻 Remote-first work philosophy:
- Flexibility to work remotely, choosing the environment you feel best in, with an option to work from abroad for up to 180 days per year (subject to further approval).
📅 Flexible working hours, allowing for schedules between 8:00 AM to 10:00 AM start times, and finishing between 4:30 PM to 6:30 PM.
❤️ Welfare and wellness focus:
- £50 monthly wellness allowance
- Access to gym memberships
- Mental health first aids and a health cash plans
- Ongoing commitment to personal well-being initiatives.
🛍️ Incredible employee benefits:
- Global brand partnerships discounts:
- Think Google, Apple, GymShark, Domino's, Uber, and more.
- Google Rewards, Apple discounts, extraordinary lifestyle discounts, etc.
💻 Remote work setup allowance:
- £200 towards an at-home working environment to optimize your office space.
Get Started
For open vacancies and additional information on a career at Pion, check out our career portal.
A final note: Due to the high volume of applications, we can only respond to shortlisted candidates. By submitting your application, you agree to allow Pion to collect your personal data for recruiting, global organisation planning, and related purposes. Refer to our [Applicant Privacy Notice] for details on information usage and your data rights.
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