THG
CRM Manager (12m FTC) | LOOKFANTASTIC
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CRM Manager at THG Beauty
About THG Beauty
We know that beauty isn’t one-size-fits-all. Our portfolio of leading retailers and iconic beauty brands—including LOOKFANTASTIC, Cult Beauty, ESPA, Ameliorate, Christophe Robin, and third-party brands through our digital marketplace—empowers customers worldwide to look and feel fantastic.
As the digital retail leader in beauty, THG Beauty combines brand ownership, retail expertise, and product development to support the global shift towards online shopping. Our strategic relationships—acting as retailer, brand owner, and product innovator—position us uniquely as the go-to digital partner for the industry.
With over 2,500 team members, we thrive on collaboration, innovation, and bold ambition. Join a team that goes further, faster.
Why Be a CRM Manager at THG Beauty?
We’re seeking an established CRM Manager to drive the CRM strategy across the UK & Ireland markets. This pivotal role involves:
- Leading a high-performing CRM team
- Aligning customer communications (email and push notifications) with commercial goals while prioritising exceptional experiences
- Supporting the Senior CRM Manager during maternity cover
- Driving customer engagement, retention, and lifetime value
By leveraging your expertise, you’ll help us become the global digital standard in beauty CRM.
Key Responsibilities
As a CRM Manager, you will:
- Strategic Leadership & Collaboration
- Support the Senior CRM Manager in CRM project delivery, team development, and channel growth.
- Work closely with cross-functional teams to enhance customer retention and commercial success.
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Campaign & Strategy Execution
- Develop aligned monthly CRM plans (email and push notifications) that balance performance goals with customer experience.
- Create, optimise, and manage automated customer journeys to boost engagement, retention, and lifetime value.
- Own monthly activation plans, including campaign briefs, execution, and performance reviews.
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Performance & Innovation
- Partner with the Retail Media team to review and refine commercial agreements.
- Lead a test-and-learn programme across CRM channels—plan, implement, analyse, and refine strategies for continuous improvement.
- Identify customer journey opportunities and implement initiatives that enhance satisfaction and loyalty.
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Stakeholder & Team Management
- Present CRM insights and performance data to senior stakeholders in trading meetings.
- Manage and coach a high-performing team, ensuring on-brand, on-time delivery while fostering individual growth.
- Stay updated on CRM best practices, industry trends, and regulatory compliance.
Requirements & Qualifications
Essential
- 3+ years’ experience in CRM, including direct line management.
- Proven expertise in CRM and marketing automation platforms.
- Strong analytical skills to interpret data and translate insights into actionable strategies.
- Experience managing multiple campaigns in a fast-paced environment.
- Ability to present confidently to senior stakeholders and influence decision-making.
- Exceptional communication and stakeholder management skills.
- Highly organised, self-motivated, and adept at handling concurrent projects.
- Attention to detail and a commitment to delivering flawless results.
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Desirable
- Experience in multi-market CRM, beauty, retail, or eCommerce.
- Familiarity with loyalty programmes or retention initiatives.
Benefits & Perks
career Development
- Bespoke development programmes via our in-house L&D team.
- Upskilling partnered with industry-leading training providers.
enhanced Leave
- 25 days annual leave + bank holidays.
- Birthday off—enjoy a day of rest on your birthday!
- Enhanced maternity and paternity pay (based on length of service).
- Up to 10 days compassionate leave.
- Buy-back option for up to 3 days annually.
- 2 days volunteer leave after 12 months.
wellbeing Support
- Access to face-to-face and virtual GP appointments.
- 24/7 Employee Assistance Programme (EAP) via Bupa.
- State-of-the-art on-site gym.
- On-site physiotherapy services.
Other Perks
- 12% discount on personal tech via salary sacrifice.
- Free bus pass (Manchester City Centre to ICON HQ).
- Up to 50% staff discount on THG brands.
- On-site staff shop for exclusive deals.
- £1,000 referral bonus when colleagues pass probation.
- Service anniversary gifts (after 5 and 10 years).
Our Commitment
THG is a Disability Confident Committed employer. If invited to interview, please let us know how we can make adjustments to support your ability.
We welcome applications from all backgrounds and strive to create a diverse and inclusive workplace.
Due to high application volumes, we aim to respond to candidates within 14 days. For queries, contact our Talent team.
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