SSAFA the Armed Forces charity
Culture Transformation Lead
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About The Role
Are you passionate about driving positive change and shaping organisational culture? SSAFA, the Armed Forces charity, is seeking a Culture Transformation Lead to help shape the future of the organisation that supports the Armed Forces community across the UK and beyond. This is a rare opportunity to lead a high-profile transformation programme that will influence the experience of more than 2,000 colleagues, strengthening how we work together to deliver our mission.
As Culture Transformation Lead, you will lead a complex, organisation-wide programme focused on embedding a positive, inclusive and high-performing culture. Working closely with the Executive team, you will deliver against a strategic roadmap that aligns culture, behaviours and ways of working with SSAFA's vision and values. You will oversee a range of interconnected initiatives, including leadership capability, behavioural standards, employee and volunteer experience, governance, communications, systems and organisational development, ensuring these come together as a coherent and sustainable programme of change.
About The Team
Reporting directly to the CEO and working closely with the Executive team, you will play a key role in shaping organisational priorities and influencing decision-making at the highest level. You will partner with leaders across SSAFA to build engagement, maintain momentum and ensure culture is considered in everything we do.
You will also support a network of Culture Ambassadors drawn from across the organisation, creating opportunities for staff and volunteers to contribute to, influence and champion the transformation. Through this network, you will help build trust, strengthen connections and foster a shared sense of purpose across our diverse community. Supported by Executive sponsors and key stakeholders, you will ensure culture transformation is fully embedded within SSAFA's strategy, governance and long-term success.
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About You
You will have proven experience of managing large-scale, complex organisational culture or change transformation programmes with multiple project streams.
To take our people on the journey with you, you will:
- Be committed to SSAFA’s values and role model inclusive, collaborative and courageous behaviours to drive lasting culture change;
- Bring a strong understanding of organisational culture, behavioural change, leadership development and organisational design;
- Use people insights and data to identify opportunities, shape decisions and measure impact;
- Thrive in ambiguity, demonstrating resilience, adaptability and sound judgement when priorities shift;
- Have a high level of emotional intelligence and the ability to build effective relationships across all levels of the organisation;
- Be able to champion meaningful change by constructively championing norms and challenge constructively with authenticity and respect;
- Engage, inspire and motivate diverse audiences through excellent communication, facilitation and coaching skills;
- Combine strategic thinking with strong project management, analytical and creative problem-solving skills;
About SSAFA
SSAFA, the Armed Forces charity, has been providing practical, emotional, and financial support to our Forces and their families since 1885. SSAFA, is a trusted source of support for the Armed Forces community in their time of need; last year our trained teams of volunteers and employees helped more than 53,000 people in need, including veterans, serving personnel (regulars and reserves) and their families.
SSAFA understands that behind every uniform is a person. We are here for that person and their family – any time they need us, in any way they need us, for as long as they need us.
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Diversity and Inclusion at SSAFA
SSAFA exists to support a diverse range of beneficiaries within the armed forces community, and we believe diversity within our teams is key to ensuring we can deliver our services effectively. We thrive on differences and believe it is critical to our success as a worldwide charity. SSAFA is proud to be an equal opportunity workplace that seeks to recruit, develop and retain the most talented people from a variety of backgrounds, perspectives, and skills. We therefore encourage applications from all genders, races, religions, ages and sexual orientations, as well as parents, veterans, people living with disabilities, and any other groups that could bring diverse perspectives to our business.
SSAFA is committed to using the Disclosure & Barring Service to ensure we, as an employer, safeguard those we serve.
Further Information About The Role
- Download the full job description here.
- Click here to view the benefits SSAFA has to offer.
If you have any queries or would like to speak to someone about this role, please reach out to Andrew La Forte (Andrew.laforte@ssafa.org.uk) for an informal discussion.
No agencies please. Any unsolicited submissions from agencies will be accepted as a direct application from the candidate and no fees will be payable.
How To Apply
Click on 'Start your application' now.
If you need any adjustments to support you with the application process, please contact recruitment@ssafa.org.uk
Closing date: Midnight on 22 July 2026. SSAFA reserves the right to close the vacancy early if we receive a high volume of suitable applications.
Interviews: w/c 03 August 2026.
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