Ready Talent
Customer Lifecycle Marketing Manager
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Are you an experienced senior marketing manager with a passion for B2B customer engagement?
Do you thrive in fast-paced, dynamic environments and love working with data-driven insights? We are looking for a seasoned professional to join our client's team.
What you'll do:
- Develop and oversee the comprehensive lifecycle marketing strategy for Small, Medium and Enterprise customers, directing your team to execute campaigns that drive customer activation, engagement, growth, and retention globally.
- Lead strategy development and provide direction to your team on customer segmentation, campaign positioning, and messaging based on customer and competitor insights.
- Partner with global commercial and product marketing teams to ensure marketing strategies are grounded in customer needs and market opportunities.
- Oversee campaign execution from strategy through deployment, including timeline and budget management, while your team handles day-to-day creative development and execution.
- Analyse campaign performance data and customer feedback to continuously optimise strategies and provide coaching to your team on performance insights.
- Support organizational change management to drive adoption of new campaigns and processes across your team and cross-functional partners.
- Mentor and develop your direct reports on best practices, strategic thinking, and campaign execution.
- Ensure all activities comply with brand guidelines, legal and data protection requirements.
- Provide strategic input on marketing automation systems and processes to improve.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
What we are looking for:
- 10+ years of B2B marketing experience, including campaign management in a SaaS or enterprise software company.
- Demonstrated leadership experience managing marketing teams and/or initiatives.
- Strategic mindset with curiosity and creativity.
- Ability to adapt quickly to change and thrive in ambiguity.
- Strong organizational skills, attention to detail, and ability to manage multiple priorities independently.
- Excellent communicator with the ability to articulate messages clearly to diverse audiences.
- Data-driven mindset with strong analytical skills.
- Native English fluency with exceptional written and verbal communication skills.
- Collaborative team player who inspires others with a positive attitude and empathy.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
We review every application submitted through LinkedIn's official application process. Please do not send direct messages or LinkedIn connection requests to our team members regarding this role. Due to the high volume of applicants, doing so will not fast-track your application and may be viewed as a failure to follow the application instructions. Thank you for helping us keep the process fair and organized for everyone!
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location