Specsavers
Customer Retention Strategist
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About Specsavers
At Specsavers, we’re transforming how we connect with customers—moving beyond one-off communications to creating seamless, connected experiences across every stage of the journey.
About the Role
As our Customer Retention Strategist, you’ll play a key role in shaping this evolution, helping us deliver more personalised, omnichannel experiences that keep customers engaged and coming back.
Responsibilities
- Use customer data from multiple sources to uncover meaningful insights and identify opportunities to improve retention and customer lifetime value.
- Work closely with analytics and marketing teams, turning those insights into data-led strategies and personalised journeys.
- Focus on driving measurable impact through clear KPIs, testing frameworks, and continuous optimisation.
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Requirements
- Previous role as a Data Analyst or Data Planner, recently moved into CRM strategy development.
- Highly confident in analysing complex information and turning it into clear, actionable insights.
- Proven experience in turning insights into data-led CRM and customer lifecycle strategies that deliver measurable impact and value to the business.
- Curiosity in understanding why customers do what they do, and the ability to use data-driven insights to plan personalised CRM strategies that effectively drive engagement and customer action.
- Experience across digital channels and marketing automation tools would be beneficial.
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Collaboration
- Work collaboratively across CRM, digital, analytics, and global teams.
- Build strong relationships and confidently influence stakeholders at all levels.
Mindset
- With a curious, proactive mindset, help shape smarter, more connected customer experiences—balancing insight, creativity, and data to drive meaningful outcomes for both our customers and the business.
Application Deadline
This role closes on August 5th 2026, however, we may close the advert sooner if we get inundated with high-quality applications. Don’t delay your application, apply now!
Additional Information
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