William Hill
Customer Service Representative
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Shop Sales Adviser | William Hill
People don’t just come here to place bets—they come for the experience. And you’ll be at the heart of it all.
Careers in our shops are about much more than simply taking bets. Our colleagues are the backbone of our business, and working in retail at William Hill is really about putting our customers first, getting to know them, and engaging with the communities we live and work in.
If you’re a people person, you’ll love working here. What’s more, you’ll have the support, training, and encouragement to build a career that raises your game. With plenty of incentives to keep you motivated along the way, our approach is simple: by investing in you, we’ll raise our game together.
Role & Responsibilities
You’ll be responsible for:
- Welcoming customers with a friendly, approachable face
- Processing bets, answering queries, and assisting with transactions
- Teaching customers how to use our betting terminals effectively
- Building long-term relationships with customers and providing exceptional customer service
- Championing safer gambling practices at all times
- Supporting managers with shop displays and opening/closing activities (as required)
Working Patterns
Our shops operate between 8am–10pm, from Monday to Sunday.
- Shifts work on a rota system, meaning they may include evening and weekend shifts
- Hourly availability is subject to flexible scheduling needs
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Why Join Us?
We care deeply about our people—because happy teams create happy customers. Here’s what you’ll gain from working with us:
Competitive Benefits
| Benefit Category | Details |
|---|---|
| Pay Structure | Annual pay review and performance-based bonus policy |
| Holiday Entitlement | 28 days holiday per year (prorated for part-time roles) |
| Birthday Perk | One paid day off each year (on or near your birthday) |
| Pension Support | We match your pension contributions up to 4% |
| Discounts & Perks | Access to exclusive deals, including high-street stores, cinemas, and holidays |
| Training & Development | Support for career growth, promotions from within, and mentorship to help you thrive |
What We Look For
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To excel in this role, you should:
- Be 18+ years old (legal requirement)
- Passionate about delivering exceptional customer service
- Have strong interpersonal and empathy skills, with the ability to engage with customers from all backgrounds
Next Steps
- Apply for the role
- Our Talent Acquisition Team will review your application
- Online assessment (via HireVue) for shortlisted candidates
- Interview opportunity for final selection
Company Overview: William Hill & evoke
We’re part of evoke, home to iconic brands like William Hill, 888, and Mr. Green. With 1,300+ retail locations across the UK, we’ve been a high-street staple since 1966—and our Retail Team forms the beating heart of that experience.
Our culture is built on trust, inclusivity, and shared success. We believe in flexibility, empowering our colleagues to contribute in their own way. By celebrating individual strengths and fostering equality, we ensure everyone wins together.
Why Join Us?
At evoke, you’ll enjoy:
✅ Flexible, trust-based working environments ✅ A supportive culture that invests in your future ✅ The chance to shape your career while delivering world-class betting experiences ✅ A people-first mentality, both for colleagues and customers
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