Aston Carter
Datacenter Community Storytelling & Narrative Manager
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Community Storytelling & Narrative Manager (EMEA)
Location: UK or Ireland (2 days/month visit to London or Dublin office)
Contract: 12-Month Fixed-Term Contract
Region: EMEA
About the Opportunity
Our client, a leading global technology organisation, is seeking a Community Storytelling & Narrative Manager to support the growth of its digital infrastructure footprint across EMEA.
This is a unique opportunity to help shape and communicate the positive impact that technology infrastructure delivers to local communities. Working at the intersection of community engagement, communications, public affairs and social impact, you will develop compelling stories that build trust, strengthen reputation and demonstrate meaningful community value.
You will work across multiple countries and stakeholder groups to identify, craft and amplify stories around sustainability, education, workforce development, innovation, community investment and economic growth.
The Role
As the Community Storytelling & Narrative Manager, you will lead the development of local community narratives and storytelling frameworks that help communicate the organisation's impact across EMEA markets.
You will partner with Community Affairs, Communications, Public Affairs and operational teams to ensure a consistent, authentic and engaging approach to storytelling.
Key Responsibilities
Narrative Development
- Develop compelling community-focused narratives that showcase local impact and social value.
- Translate complex infrastructure, construction and operational activities into clear and engaging stories.
- Create narrative frameworks, message houses and storytelling toolkits for use across multiple countries.
- Ensure alignment between local stories and wider organisational priorities.
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Storytelling & Content Creation
- Identify and develop high-impact stories across community investment, sustainability, education, skills, innovation and local partnerships.
- Produce a wide range of content including:
- Community impact stories
- Case studies
- Stakeholder briefings
- Blog content
- Event materials
- Internal communications
- Maintain consistency of messaging across markets while preserving local relevance.
Community & Stakeholder Engagement
- Partner with Community Affairs teams across EMEA to gather insights and identify storytelling opportunities.
- Build strong relationships with internal stakeholders and external community partners.
- Support the development of narratives that address local priorities, opportunities and concerns.
Event Communications
- Support community and stakeholder events through content development and communications planning.
- Create presentations, key messages and briefing materials.
- Develop best-practice templates and resources to support local teams.
Reputation & Social Impact
- Help strengthen community trust and organisational reputation through proactive storytelling.
- Ensure community impact and social value programmes are effectively communicated.
- Capture and share success stories that demonstrate measurable outcomes and long-term value.
Measurement & Continuous Improvement
- Track engagement and storytelling performance metrics.
- Identify best practices and successful approaches that can be scaled across markets.
- Continuously refine content and messaging based on stakeholder feedback and outcomes.
What We're Looking For
Essential Experience
- Experience in Communications, Public Affairs, Community Affairs, Stakeholder Engagement, Corporate Affairs, PR or related disciplines.
- Exceptional writing, editing and content creation skills.
- Proven ability to translate complex topics into clear, compelling and audience-friendly narratives.
- Experience working across multiple stakeholder groups and functions.
- Strong project management and organisational skills.
- Ability to balance strategic thinking with hands-on execution.
- Experience operating across multiple countries, regions or markets.
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Preferred Experience
- Infrastructure, datacentre, construction, energy, technology or large-scale development environments.
- Community engagement and stakeholder management.
- Corporate social responsibility (CSR), sustainability, ESG or social impact communications.
- Public affairs or external affairs experience.
- Event planning and community-facing communications.
Personal Qualities
We're looking for someone who is:
- A natural storyteller with a passion for people and community impact.
- Curious, proactive and highly collaborative.
- Comfortable working in a fast-paced, matrixed environment.
- Able to build credibility with diverse stakeholders.
- Skilled at identifying engaging stories and bringing them to life.
- Passionate about reputation building, community engagement and positive social impact.
Why Apply?
This role offers the opportunity to influence how a leading global technology organisation connects with communities across EMEA. You'll help shape the stories that demonstrate real local impact while working alongside talented professionals across community engagement, communications and public affairs.
If you're passionate about storytelling, stakeholder engagement and creating meaningful narratives that build trust and drive positive impact, we'd love to hear from you.
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