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Deputy Audience Editor
Deputy Audience Editor – The Guardian
Join our team at The Guardian and be a part of a diverse and inclusive global organisation that delivers fearless, investigative journalism, and holds power to account. Our team of award-winning journalists, cutting-edge commercial professionals, and industry-leading digital experts are committed to making a difference, representing a wide range of backgrounds and perspectives. We offer a challenging and exciting environment for career development, with a focus on training, growth, and fostering an inclusive culture.
About the Role
We are now looking for a deputy audience editor to join our editorial team! In this role, you’ll focus on expanding the reach of the Guardian’s journalism to the widest and most relevant audiences.
This position assists the Head of Audience Development, maximising the reach, engagement, and impact of the Guardian’s journalism across the Guardian’s own platform and external networks. Working in the heart of the newsroom, you’ll help shape how the Guardian’s journalism is optimised to engage new and diverse audiences.
The role operates on a 12-month fixed-term contract or staff secondment, with a 9-day fortnight working pattern, including regular weekend, early, and late shifts.
Key Responsibilities
- Ensure the Guardian’s journalism reaches the broadest, most relevant audience
- Guide editorial teams on presentation and digital best practice, optimising article presentation (including headlines, images etc.) to maximise engaged reach
- Train other Guardian colleagues on effective digital optimisation
- Monitor day-to-day trends across internet platforms, identifying editorial opportunities that align with guardian.com’s remit and passing them to relevant editors
- Stay up-to-date with search, social, and aggregator platform developments to spot future opportunities or issues
- Support the identification of emerging platforms and development of editorial and business strategies
- Monitor and analyse performance in major search engines (Google, Google Discover, Google News), and other key referrers
- Track search and referral traffic throughout the day using analytics software
- Report on performance, best practice, and competitive insights to editorial staff via morning news meetings, emails, and informal briefings
- Help define and continually update best practice for digital optimisation, referencing both Industry trends and Guardian strategy
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About You
- Extensive knowledge of digital news publishing, SEO (search engine optimisation), social media, and the broader platform landscape
- Experience with news production and content management systems
- Strong proficiency in web analytics, including tools like Google Analytics, interpreting performance data
- Ideally, an understanding of and interest in diverse communities – a background in engaging underrepresented or niche audiences would be advantageous
- Subediting (subbing) experience is valuable
- Laboratory and newsroom experience, with a track record of presenting to and influencing senior editors
- Familiarity with Guardian’s editorial standards and values, and their ability to safeguard them
- Experience in roles that value diverse perspectives – this role actively encourages applications from underrepresented backgrounds
We actively encourage applications from groups traditionally underrepresented in the UK media.
Working Arrangements
We operate in a hybrid environment: 3 days on-site at King’s Cross (our office) and 2 days remote, Monday–Friday. A potential job share arrangement can be accommodated – please indicate interest in your cover letter.
Guardian Values & Commitments
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Inclusivity & Cultural Belonging: The Guardian champions diversity of thought—employee forums provide platforms for meaningful dialogue and advocacy. B Corp status underlines our commitment, and benefit packages reflect equity of opportunity across all staff.
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Wellbeing & Flexibility: As part of our holistic support for employees:
- Wellbeing tools: Daily support via an employee benefits platform, free yoga/pilates classes, a gym membership, and a cycle-to-work scheme.
- Cultural perks: A stunning riverside canteen (encompassing breakfast, lunch and dinner).
- Generous parental/spousal policies: Enhanced leave for maternity, paternity, adoption, and shared parental responsibility.
- Real-life support initiatives: IVF, menopause care, support for baby loss/gender transition.
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- Learning & Growth: Six weeks annual leave (plus bank holidays, additional days purchasable) plus support for vocational pursuits including access to professional qualifications.
How to Apply
Please submit your CV and a cover letter outlining:
- Why this role excites you
- Why you are a perfect fit for the Guardian’s vision
- Your qualifications/experience
Acknowledgment: Every application will be personally reviewed—not processed via AI.
Deadline: Wednesday 15th July 2026
Support & Accessibility
We ensure everyone’s application process is well-supported. If you need adjustments—including accessible formats or flexible accommodations—please contact Sean Brinkley (Senior Recruitment Partner) at sean.brinkley@theguardian.com so we can tailor assistance to meet your needs.
Benefits Summary
| Area | Benefit Highlight |
|---|---|
| Holiday | 6 weeks paid annual leave + bank holidays; option to purchase 5 extra days. |
| Pension | Employer-matched scheme: contribute 5% → Guardian contributes 8–12% |
| Persona Commitments | 2 voluntary days off for charity work/ community service. |
| Health & Home Support | Live coverage, income protection, free eye tests, and optional dental insurance. |
| Flexibility | Remote and on-site work options; job share arrangements encouraged. |
Would love to hear from you—help us amplify our impact and build British journalism.
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