Marlow Talent
Digital and Social Media Manager - B2B / Corporate - FTC
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Digital and Social Media Manager - B2B / Corporate - FTC
Digital and Social Media Manager (B2B and B2C) – 12 month FTC
We are working with a fast-growing boutique communications consultancy, looking to strengthen their digital team.
They partner with companies and brands across a range of sectors, including financial services and fintech – and they are looking for a Digital and Social Media Manager to join the team on a FTC (Fixed-Term Contract). This role is initially for 12 months, with a view to potentially extending it into a permanent position.
The agency advises a variety of organisations – from start-ups to global businesses – on:
- Communications strategies
- PR
- Engagement plans
- Crisis management
Their work spans broader marketing, including:
- Paid digital marketing
- Social media
- Visual content creation
Clients are generally purpose-led technology-focused businesses in areas such as fintech and innovation.
The Role
Reporting into the Digital Director, this Digital and Social Media Manager will lead the planning, creation, and delivery of high-impact social and digital campaigns across a mix of primarily corporate and B2B, with some B2C clients.
This is a hands-on role combining:
- Strategy
- Content creation
- Design
You’ll:
- Help create written and visual content across digital, social, media, and client materials.
- Focus on experience in crafting polished assets.
- Collaborate with third-party suppliers for more complex creative work where needed.
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The role is hybrid – 2 days per week in the Central London office, the remaining days from home.
Requirements
The consultancy is looking for:
- 2–4 years’ experience in social media/digital
- Excellent copywriting skills for both B2B and B2C audiences
- Ideally some experience in fintech / financial services
- Strong organisational skills
- Proficient using Adobe Creative Suite (Illustrator, InDesign, Photoshop) or similar tools
- Comfortable using social listening tools (e.g., Brandwatch or similar is desirable)
- Understanding of SEO and GEO principles and techniques
- Video editing skills (basic animation skills would be a bonus)
- Strong attention to detail
- Self-motivated and proactive
Key Responsibilities
Social & Digital Strategy
- Develop and execute multi-channel social media strategies (LinkedIn, Instagram, TikTok, X, YouTube).
- Tailor approaches for:
- B2B (thought leadership, lead generation)
- B2C (engagement, awareness)
- Advise on SEO and GEO best practices.
- Conduct social listening to inform campaigns.
- Translate client objectives into clear content plans and campaign frameworks.
- Identify opportunities to integrate PR, social, and influencer activity.
Content Creation & Management
- Plan and manage monthly content calendars across multiple clients.
- Write engaging copy, tailored to:
- Platform (social networks)
- Audience
- Tone of voice
- Create reactive and real-time content aligned to news, trends, and cultural moments.
- Manage:
- Publishing
- Scheduling
- Community engagement
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Design & Creative Production
Design high-quality social media assets, including:
- Static assets:
- LinkedIn carousels and infographics
- Instagram posts, Reels, and Stories
- TikTok video assets
- Paid social creatives
- Maintain visual consistency with client brand guidelines while elevating creative quality.
- Create short-form video content, including:
- Editing
- Captions
- Basic motion graphics
- Support campaign concepts with visually compelling, platform-first creative.
Reporting & Optimisation
- Track and analyse performance across social and digital channels using tools such as:
- GA4
- LinkedIn campaign manager
- Meta platforms
- Produce clear, insight-led reports with actionable recommendations.
- Use data to continually refine content and improve results.
Client Management & Collaboration
- Act as the day-to-day contact for digital and social workstreams.
- Present:
- ideas
- content
- results confidently to clients.
- Collaborate closely with:
- PR teams
- Content teams
- Design teams
Benefits
You will benefit from:
- Flexible working, with the ability to work from home part-time.
- Private healthcare.
- 25 days holiday + bank holidays.
- An extra day of annual leave for your birthday.
- A day off per year to volunteer in the community.
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