How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Digital Brand Designer
Digital Brand Designer
hackajob is collaborating with Flutter UK & Ireland to connect them with exceptional professionals for this role.
We have three of the biggest names in sports betting: Betfair, Sky Bet, and Paddy Power. Each has a fiercely distinct identity, a loyal audience, and a presence across apps, TV, social campaigns, and beyond.
We’re looking for a Brand Designer to help bring one of these iconic brands to life across every surface it touches.
You’ll work within a close-knit Brand Design team, with each designer focused on a single brand. Day-to-day, you’ll create high-quality visual work for product, campaigns, motion, and social, ensuring the brand is consistently recognisable, distinct, and executed with genuine craft.
This is a role for someone who values excellence, understands brand at a deeper level, and is eager to expand their skills across digital and marketing contexts.
What You’ll Do
Brand Differentiation & Identity
- Define and evolve clear visual territories for each brand, ensuring immediate recognition
- Protect each brand’s personality, tone, and positioning across all outputs
- Actively prevent brand convergence across products and touchpoints
- Translate brand strategy into tangible, differentiated design direction
Brand Expression in Product
- Define principles and guardrails for how each brand translates into digital UI and in-app experiences
- Create practical, opinionated guidelines for Product Designers, rooted in the brand’s visual DNA
- Collaborate with Product Design to embed brand effectively without compromising usability
Cross-Team Alignment
- Bridge gaps between Brand, Commercial, Studio, and Product, unifying brand expression
- Align with Content Designers to ensure visual language aligns with tone of voice
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Visual Systems & Scalability
- Partner with Design Systems to encode brand expression into scalable, reusable components
- Balance shared foundations with brand-specific identity
- Ensure brand updates roll out efficiently and consistently across all platforms
Execution & Quality
- Oversee high-impact visual work for product, campaigns, and communications
- Hold a high standard for craft, consistency, and detail—raising teams through review and critique
- Be the quality filter for brand alignment across all team outputs
How You’ll Do It
Essential
✔ A portfolio demonstrating brand systems across digital, campaigns, motion, and more ✔ Strong attention to detail in typography, layout, colour, and visual composition ✔ Experience working cross-functionally with Brand, Marketing/Commercial, and Studio teams ✔ Proficiency in Figma and collaborative design tools ✔ Open to feedback and collaborative collaboration
Desirable
- Exposure to brand work in product and campaign contexts
- Background in online gaming, sports betting, or entertainment
- Knowledge of AI-powered design tools
- Interest in or experience with motion design or animation
- Familiarity with design systems or component-based thinking
What We Value
🔹 A genuine love for craft and a commitment to self-improvement 🔹 Curiosity about branding, industry trends, and how design influences perception 🔹 A team player who shares work early and incorporates feedback well 🔹 Detail-oriented yet strategic, balancing precision with a broader perspective 🔹 Belief that strong brands are consistent yet unmistakably distinct 🔹 Enthusiasm for cross-disciplinary collaboration and learning
Get help with your application
Your very own career expert that helps elevate your application to the next level.
What’s In It For You
🎯 Flexible working – home or office, whichever suits you 💰 £1,000 learning fund 🎁 Twice-yearly bonus (with partial guarantees!) 📚 Pension contribution scheme 🏥 Private healthcare access 🧠 Free access to thousands of Udemy courses 💼 Competitive share savings scheme 🌍 16 hours of paid volunteer time per year 🚫 Unlimited holiday
About Flutter
Flutter is the world’s leading online sports betting and iGaming operator, acknowledged for its industry-leading positions in the US and globally. With our challenger mentality, we aim to redefine the sector for the better—driving growth while promoting a sustainable future for gaming.
Our Commitment
We believe in "Changing the Game"—innovating for long-term success and implementation of our Positive Impact Plan to foster sustainability.
Our portfolio includes globally recognised brands like: 🔘 FanDuel, Sky Betting & Gaming, Sportsbet, PokerStars, Paddy Power, tombola, Betfair, MaxBet, Junglee Games, and Adjarabet.
About Flutter UK & Ireland
The UK & Ireland region combines some of the biggest names in betting and gaming: 🎯 Betfair, Paddy Power, PokerStars, Sky Betting & Gaming, and tombola
At Flutter UK & Ireland, we drive innovation to lead the industry, putting customers first. Winning is a team effort—training to be bolder, brighter, and more inclusive.
We encourage applications from diverse backgrounds, ways of thinking, and working styles. Noted all criteria must be met? Our teams are full of varied perspectives—apply anyway!
Need adjustments for accessibility? Let us know—we’re here to help.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location