Sainsbury's
Digital Data Strategist
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Nectar 360 - Digital Data Strategist
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About the team
At Nectar360, we use first-party data, customer insight and media expertise to help brands connect with customers in more relevant and effective ways. As part of the Commercial team, you’ll join a fast-growing area of the business that sits at the heart of how data and media are combined, leveraged and commercialised across Sainsbury’s. This is a brilliant opportunity to be part of a team shaping the future of retail media, supporting both onsite activity across Sainsbury’s and Argos e-commerce and offsite activation through our digital platforms, including DTP and Pollen.
More about the role
As Digital Data Strategist, you’ll play a key role in planning data-led brand campaigns and strategies across digital channels, with the flexibility to support omnichannel activity across Sainsbury’s media as needed. You’ll work closely with internal stakeholders, agencies and client teams to turn briefs into well-targeted, insight-led plans that align with wider corporate, marketing and category objectives. You’ll also help communicate Nectar360’s vision and the value of its services, building confidence in how data can be used to drive stronger marketing outcomes.
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In practice, this means using audience planning and delivery tools to shape campaign strategy, acting as a custodian for the use of data in planning and customer-targeted communications, and working collaboratively with colleagues across e-commerce, Analytics, Product & Tech to support the successful development and use of digital platforms. You’ll also partner closely with analytics teams to turn post-campaign measurement into meaningful learning, helping clients and internal teams understand what worked and where future opportunities lie. Alongside this, you’ll contribute to the culture and capability of the wider digital planning team through effective collaboration and sharing best practice.
More about you
We’re looking for someone who can combine data literacy with digital channel understanding to create clear, commercially relevant campaign recommendations. You’ll bring experience of using data to identify insights, build compelling narratives and translate those into segmentation, targeting and media channel recommendations. You’ll be comfortable working in a role that balances strategic thinking with delivery, whether that’s responding to a brief, supporting revenue goals or managing projects with multiple stakeholders.
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You’ll also be confident presenting complex ideas in a way that is clear and persuasive for different audiences, including clients and internal teams across Nectar360, Sainsbury’s and Argos. Strong communication and numerical skills are important, as is the ability to work across functions and build effective working relationships. Experience in digital media, ATL media or retail media will be valuable, as will advanced capability in PowerPoint and Excel.
Essential criteria
- Demonstrable experience using data to identify insights, build a clear narrative and translate findings into audience segmentation, targeting and media channel recommendations.
- Demonstrable experience planning or supporting digital, ATL or retail media activity in a commercial or client-focused environment.
- Evidence of delivering work against commercial objectives, such as managing to a budget or supporting client-facing teams to achieve revenue goals.
- Demonstrable experience leading projects involving multiple stakeholders and coordinating activity across teams.
- Advanced capability in PowerPoint and Excel, with evidence of presenting complex information clearly to clients and cross-functional business audiences.
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